What if your boutique wasn’t dependent on just one source of customers?
In this episode, Ashley sits down with Angie Shelton, owner of Rising Phoenix boutique, to talk about how she built multiple revenue streams that continue to fuel growth in her business. What started as a simple graphic tee business has evolved into a storefront, mobile boutique trailer, two marketplace locations, a website, and several customer experience offerings that keep shoppers coming back for more.
You’ll learn:
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The strategy behind her graphic tee bar, hat bar, and perfume bar experiences
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What makes an event worth attending (and when to say no)
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Why branded bags became a powerful marketing tool
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Lessons on delegation, CEO mindset, and protecting family time
Angie Shelton & Rising Phoenix:
Instagram:@rising_phoenix_tx
Facebook: risingphoenixtx
Website: risingphoenixtx.com
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Ashley Alderson: Instagram
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