By Adair Vilella | La Pausa Consulting
Running a retail business takes vision, creativity, and a relentless work ethic—but without clarity in your numbers, you’re flying blind. You don’t need to be an accountant to grow a profitable business—but you do need a clear view of what’s really happening behind the scenes.
At La Pausa Consulting, we help women-owned e-commerce and retail brands clean up their data, organize their systems, and build intuitive dashboards that turn overwhelm into confidence.
If you’ve ever thought:
- “Why don’t my margins make sense?”
- “Is this product even profitable?”
- “Why is it so hard to pull clean reports from Shopify or QuickBooks?”
You’re not alone—and you’re not the problem. Your backend is.
Why Data Clarity Changes the Game
See What’s Actually Working
Understand your true gross margins, product-level profitability, and customer trends—not just what’s selling the most.
Make Smart Decisions Faster
With visuals and dashboards built around your business, you’ll stop second-guessing and start moving with clarity.
Fix the Backend Bottlenecks
Disorganized SKUs, inconsistent product costs, and mystery expenses? We’ll show you how to clean up the mess—and keep it clean.
Action Steps You Can Take This Week
Here’s how to start organizing your Shopify and QuickBooks data for better decision-making today:
In Shopify:
Audit your product listings
Look for duplicate products or old SKUs clogging up your store.
Fill in missing cost data
Every product should have a cost assigned—otherwise, your margins are meaningless.
Review bestsellers by profit, not just volume
Download your product analytics and sort by gross margin instead of just units sold.
In QuickBooks:
Categorize expenses properly
Make sure every expense has a home. Vague categories like “miscellaneous” are red flags.
Run your Profit & Loss Report monthly
Compare to previous months and flag anything that’s trending up unexpectedly.
Confirm your COGS setup
If your Cost of Goods Sold isn’t properly mapped, your margins will be off. This is one of the biggest issues we fix for clients.
You Don’t Need More Data—You Need Better Data
If you’re ready to clean up your backend, understand your numbers, and build a business that scales with intention, La Pausa Consulting can help.
We specialize in supporting small, women-owned retail brands using Shopify and QuickBooks—and we make the process approachable, practical, and affordable.
Email Adair at [email protected] for a free 1:1 call
Let’s transform your data into your secret weapon for growth.
- The Boutique Hub at MAGIC NYC
The Hub Team is heading to MAGIC New York again and we couldn’t be more excited! With over 320+ brands, you are sure to find more MAGIC in a (New York) minute! - The Boutique Hub is Heading to PGA Orlando!The Boutique Hub is heading to the PGA Show in Orlando. Tapping into the fast-growing golf apparel market projected to hit $13B by 2032. Golf fashion is evolving beyond the course, creating big opportunities for boutique retailers. The Hub team will be connecting with brands, discovering new trends, and offering live education and retail audits at the event on July 28th. Boutique owners interested in athleisure, activewear, or preppy styles should consider adding golf-inspired looks to their lineup. VIP perks available through The Hub’s exclusive registration link.
- 2025 Wrapped: The Boutique Hub Community by the NumbersFrom thousands of daily conversations to millions of podcast downloads, 2025 was a powerful year for The Boutique Hub community. This recap breaks down the biggest wins, trends, and milestones—and shows how retailers can turn that momentum into a clear plan for an even stronger year ahead.
- Sales Tax & Nexus SimplifiedSales tax and nexus can feel like one giant headache — but it doesn’t have to be. If you sell across state lines, even online, you’re expected to collect and remit sales tax based on where your customers live… and those rules change constantly. Understanding when you’ve triggered nexus (and in which states) is the key to staying compliant and avoiding costly penalties. This guide breaks it all down in simple terms, so you can finally feel confident about what you owe, where you owe it, and how to stay ahead of it.
- The Ultimate Year-End Checklist for Boutique OwnersWe are so excited to be bringing you some tips to make rolling into 2026 the smoothest transition yet! Here you will find our Boutique Owner’s End of the Year Checklist, filled with info on taxes, inventory, and more!
