Owning a boutique, apparel brand, wholesale design business or just launching your career as a fashion influencer is both exciting and a little overwhelming at times. We’ve got you covered #BoutiqueBoss, this is our JAM!
For many businesses who launched at just the right time, social media and the days of abundant organic reach catapulted their business from the start. But today as the word ‘algorithm’ creeps into every social channel and inbox we use, it is getting more and more difficult to achieve the rate of growth business owners need to succeed.
That feeling of overwhelm or simply being ‘stuck’ can signal either a rocky end to your business, OR an opportunity to do something about it.
Whether you’re newer to the business, or a seasoned vet, you have enough on your plate than to spend time keeping up with every new business or marketing strategy as they emerge.
That’s what we do.
At the Hub, not only do we keep our members up to date on changes in the market, but we also offer a deeper level of support and growth coaching for those businesses ready to grow further, faster.
If you’re ready for specialized coaching from an expert in the boutique community, let’s talk!
Boutique Bootcamp is a 7-week premium, signature program designed to holistically address the needs of boutique owners from all aspects of business, marketing and traffic strategy, so they can eliminate overwhelm, increase traffic and make more money.
The program was formed by our Founder after coaching small businesses for many years and pinpointing the most common and crucial needs of #boutiqueboss boutique owners. We start by looking at the most basic yet, most important strategies of a boutique or brand from optimizing time, content, teams and ideal customers. Then we craft a signature strategy to optimize each social media channel, your email marketing, Facebook audiences, Facebook Ads, and finally, we optimize your e-commerce platform for the best conversion rates. We leave no stone unturned.
We don’t believe in placing band-aids on your business, we know the importance of drilling down to the core of your brand, your voice, your strategy and then we top it off by building traffic to your site. We don’t give you a fish, we teach you how to fish so you can feed your business for a lifetime.
Space is limited due to the timeframe of Boutique Bootcamp and it’s premium support. If you’re ready to change your business and perhaps your life at the same time, apply to be considered.
Once students graduate Boutique Bootcamp, they are invited to take part in The Hub’s exclusive Boutique Mastermind program where coaching continues over multiple months.
Members of Boutique Mastermind have access to live group training, office hours, additional one on one time with Ashley, as well as digital trainings as they are released.
Access to Mastermind is limited to Bootcamp graduates only.
Because space is so limited in our signature Bootcamp program, we have launched a digital version for boutique owners, apparel brands, and designers, designed to eliminate the stress, overwhelm and plateaus. We’re building real strategy for increased efficiency, reach, traffic and sales.
This will be a paired down version of the full Bootcamp to highlight the most crucial lessons and strategies your business needs to grow. Next session opens in January 2019.
Over 50% of small businesses fail in the first year, and that stat may be climbing in the retail industry due to poor pre-planning. While owning a boutique sounds like a blast, it’s actually a business that requires a great deal of commitment, unique skillsets and a passion for helping others. Let’s make sure your business has a solid foundation so that you aren’t caught off guard later! This 6 module program covers every aspect a boutique owner must master to create a thriving business, from the fundamentals of retail, operations, buying, social media and creating a scaleable business model. After 20 years in retail ourselves, to helping thousands of boutique owners grow massive businesses, we’re breaking down the essentials to get your business operating at an ideal level year number one, whether you are already open, or just starting now.
$297 – begins March 2019
Inside the course, you’ll discover:
– The 6 Main Types of Events Every Boutique MUST Run in the Holiday Season
“I know our next call isn't until Thursday...but my sales have been crazy!!!!! I'm thrilled!! 2 calls in and I'm already seeing a huge difference thanks to you!”
“Our Online Sales increased by 7 times since the beginning of boot camp and our visitors to the website increased by 4 times. We’ve also had the biggest August on record! If You are serious about taking your brick and mortar, website or both to the next level and compete with the big box stores, you need to take this class! You'll end each session with more confidence, a laundry list of things to do, and see the results!”
“My hubby told me - “I think this class is lighting you up. Your confidence has really changed”. This was a very big moment for me. It’s so hard when you are out there with so much information, by yourself, fighting the good fight. Knowledge is power, I knew I needed the knowledge to get the ball rolling in the right direction. My business has really taken off, and now I know I have the right tools in my file.”
“Working with Ashley has not only been a game changer for my business but a life changer for every aspect of myself. Because of her, I am setting goals and crushing them daily...I have expanded from wholesaling custom handbags to creating my own full line as well as adding in clothing and jewelry. Every call we have leaves me feeling refreshed, refocused and ready to kill it for the month. If you are looking to grow your business then there is no better investment you can make than investing in yourself and in your brand.”
“Bootcamp has paid for itself over and over in only a couple of months. Our sales grew 400 percent in 7 weeks and even more after the program. We have two large storefronts and a road show traveling 130+ days each year, and after bootcamp, we can see that our online sales can match our mobile sales! We had never placed a Facebook Ad Campaign, but our first one went viral and sold an entire shiping container of shoes we had planned to sell at the NFR three months early! We had no idea this was possible! We are so thankful to work with Ashley, someone that actually cares and becomes a friend. Bootcamp will build you up and open doors you never knew existed!”
“Bootcamp gave me my life back and it not only helped me business wise but personally. Ask my husband! I finally regained control and focus while we were growing so quickly. Ashley held my hand on some decision making and paths to move forward, even pushing me past frozen fear. One of my huge wins was my first email campaign which brought in over $1000 in the first few hours! Even after Bootcamp, now in the Mastermind program I am continuing to grow daily. Ashley - I”m not sure how you knew how much I needed this! God must have whispered in your ear!”
“This was the best investment I have made hands down!! You have to spend money to make money and this was worth every penny! Ashley pushed me to do some of my own modeling which no 40 year old woman is happy about, but my customers went nuts that they see me at the front of my brand instead of behind the scenes. My sales have tripled!”
“I just sold over $5k in a big sale and am getting ready to publish my first blog post and continue to put myself into my brand! If you or your spouse have doubts about investing - first of all, tell your spouse their opinion doesn’t matter (haha.. Kidding.. Sort of). Always go with your gut - if it feels like a necessary move, then DO it without overthinking! I would absolutely recommend this program to other business owners. Ashley, you are kind, blunt, organized, and knowledgeable about setting goals and coming up with a plan to succeed. THANK YOU!”
Are you already a member at The Hub? Our members have access to our exclusive training library full of how-to’s, checklists, guides and strategy building videos with new releases regularly.
Along with expert training from The Hub, we also bring in guest experts and live training sessions for members to gain business-building knowledge and support!
If you’re not yet inside, you’ll want to join and take part in our NEW YEAR – NEW STRATEGY CHALLENGE inside of the community! Our membership community is designed to bring all of the tools, tips, resources, support and discovery you need to grow and sustain your business – in one single place.
Ashley founded The Boutique Hub first as an opportunity to find the boutiques she loved around the country together in one place online. Hailing from rural North Dakota, even a Walmart was 80 miles away, so you can imagine how difficult it was to shop boutiques. Once the community launched, Ashley’s professional background, education and true passion for coaching business owners took over. She quickly realized that the community needed business and marketing strategy just as much as they needed promotion and discovery.
Ashley studied Communication, Public Relations and Marketing throughout her college education while also working in retail stores. After college, Ashley was hired as the Executive Director of her County and 4-city Economic Development Corporation where she helped lead her Chamber of Commerce, Mainstreet programs and all Economic & Small Business Development initiatives. She’s worked with business owners of all types and sizes and has finally found her true calling working with boutique owners.
She understands the demands of small business owners who juggle families and other responsibilities while building a company because she has a family and small children herself.
When she’s not working at The Hub, you’ll find her at kid’s rodeo’s, soccer games, Mexican Restaurants or on a date night of golf with her hubby Eric!
Have a question about coaching, courses or speaking?