If you’ve been following our blogs for a while, you probably saw our blog on hair accessories and how they are a great way to build your margins which in turn increases your profit!   Well, today we are focusing on other margin builders from some great brands.  If you have traveled to LA or even just shopped on FashionGo, you know that jewelry is a great way to increase margins. We have reached out to...

That’s right, Ashley chatted with FashionGo’s CEO Daniel Lee. They breakdown where the wholesale industry has been, what it’s doing now, and what’s on the horizon. FashionGo and other online wholesalers make it possible for boutique owners to shift their buying strategy on a weekly basis rather than yearly or quarterly, and that is changing the game. Pssst. If you aren’t analyzing your POS data to adjust your buying strategy you need to be! Check...

Pinterest isn’t for short-term strategy, it’s for dreamers. Dreaming what outfit they’ll wear to the rehearsal dinner at their wedding, what house they’ll live in when they have four perfect kids someday, and what cookie recipe they’ll bake for Santa. They are dreaming about what’s to come next in their life. Pinterest is a long-term strategy that builds your brand and continually puts you in front of potential customers. This amazing conversation will blow you away....

Guest Blog Post by Vajro Boutiques are wonderful places to shop for the most interesting things that aren’t run of the mill. And you can be certain that you won’t find 10 other people wearing the same thing you picked up from a boutique! But do people, and women in particular, have that kind of time nowadays to leisurely shop? No, they don’t! And that’s why online shopping is a booming industry now. Here are the...

Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time efficiently, and so much more....