#SmallBusiness Blog

Empowering Entrepreneurs, One Blog at a Time.

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Makeup Junkie Bags | The Boutique Hub

Makeup Junkie Bag: Brands We Love

We’re Makeup Junkie Bag obsessed, and if you aren’t already, you will be by the end of this blog post. Chances are, you’ve heard of Makeup Junkie Bags (MJB) from their spot on one of TV’s most looked-to entrepreneurial shows, Shark Tank, this past January. Prior to the show, MJB has always been a hit among The Boutique Hub’s boutiques, since our first Boutique Summit in 2017. We’re excited to

Read More »
FashionGo | The Boutique Hub

Clothing Wholesalers: Tips for Working With Them

We know by now that having the right suppliers and making strategic purchasing decisions can make or break your business. Whether you’re a new boutique owner just starting a boutique, or a long time incumbent trying to up your sales, one of the most important factors in running a successful boutique is the relationship you build with your clothing wholesalers. As a provider of an e-commerce marketplace, FashionGo has the

Read More »

Boutique Customer Service, WOW THEM!

Dana Spinola, the founder of Fab’rik gives your host Ashley Alderson shares what it’s really like building a boutique brand across nearly 50 stores, even through a recession. Using her WOW customer service culture, Dana shares her heart & mission in a truly genuine and grounded nature. Get ready to talk burn out, growth and building a legacy you can be proud of. 

Read More »
The Boutique Hub

Boutique Owner Seminar

The Boutique Owner Seminar for those headed to the next level. Digital tickets still available. Less than 40 days until the start of the 2019 Boutique Summit…but who’s counting? Well, we know Beth is counting (we’re hoping to get her dancing on stage again). Truth be told we’re all doing a little countdown, and making our final preparations for the trip to Atlanta! The Boutique Summit is the boutique fashion

Read More »

Ask Your Clothing Supplier These 10 Questions

Welcome to part two of the Is It a Match? blog series! In part one, we covered how to find a clothing supplier for your boutique. In this blog, we’ll teach you the top 10 questions to ask your clothing manufacturer or wholesaler before contracting with them. These questions will not only help you vet potential suppliers to see if they meet your needs, but they might also get you

Read More »

Balancing a Growing Business and Being a Mom

Tori Gerbig from Pink Lily Boutique talks to your host Ashley Alderson about her story and what’s happening inside of the Pink Lily including their amazing growth. Tori reveals some of their amazing strategies, how they’re working with influencers and what’s next for the Pink Lily.

Read More »

Boutique Marketing:

Why You Should STOP Putting All of Your Marketing Eggs in One Basket. The Boutique Marketing Strategy Guide. Presented by The Boutique Hub. Where were you on March 13th, 2019? The corner café, maybe the park or were you in a complete panic behind your desk endlessly refreshing Instagram waiting for it to pop back up so you could reach your customers to share those cute new arrivals? Just like

Read More »
Episode #208- 5 Essentials For Your Website with Angela Froschl, Hot Mess Consulting

5 Essentials For Your Boutique Website

Is your e-commerce site maximizing these 5 key areas? Today on the show we are joined by Hot Mess Consulting Founder, Angela Froschl. She brings incredible insight as a boutique owner, website designer, Shopify, and branding expert. Her heart for helping boutique owners shines through as she shares a wealth of knowledge in how to craft a website experience that speaks to your customers, and drives success for your boutique.

Read More »

Five Business Essentials Every Boutique Must Know

Sara Burks, the Director of Partnerships and Education at The Boutique Hub joins your host Ashley Alderson to talk about the 5 ESSENTIALS to growing a successful boutique business and their Retail Bootcamp program. Are you operating only in the art of retail, or the science? Sara and Ashley cover the most common mistakes and opportunities every retailer must look for!

Read More »

Creating Raving Customers For Life

What determines the way we would rate our shopping experiences? Is it the mood we took with us? Is it the amount of money we spent? Not likely. Our shopping experiences are greatly determined by the actions stores do or do not take. Here is a guide for creating raving customers. As a boutique owner, you are in a unique position to give customers exactly what they’re looking for. You

Read More »
Makeup Junkie Bags | The Boutique Hub

Makeup Junkie Bag: Brands We Love

We’re Makeup Junkie Bag obsessed, and if you aren’t already, you will be by the end of this blog post. Chances are, you’ve heard of Makeup Junkie Bags (MJB) from their spot on one of TV’s most looked-to entrepreneurial shows, Shark Tank, this past January. Prior to the show, MJB has always been a hit among The Boutique Hub’s boutiques, since our first Boutique Summit in 2017. We’re excited to

Read More »
FashionGo | The Boutique Hub

Clothing Wholesalers: Tips for Working With Them

We know by now that having the right suppliers and making strategic purchasing decisions can make or break your business. Whether you’re a new boutique owner just starting a boutique, or a long time incumbent trying to up your sales, one of the most important factors in running a successful boutique is the relationship you build with your clothing wholesalers. As a provider of an e-commerce marketplace, FashionGo has the

Read More »

Boutique Customer Service, WOW THEM!

Dana Spinola, the founder of Fab’rik gives your host Ashley Alderson shares what it’s really like building a boutique brand across nearly 50 stores, even through a recession. Using her WOW customer service culture, Dana shares her heart & mission in a truly genuine and grounded nature. Get ready to talk burn out, growth and building a legacy you can be proud of. 

Read More »
The Boutique Hub

Boutique Owner Seminar

The Boutique Owner Seminar for those headed to the next level. Digital tickets still available. Less than 40 days until the start of the 2019 Boutique Summit…but who’s counting? Well, we know Beth is counting (we’re hoping to get her dancing on stage again). Truth be told we’re all doing a little countdown, and making our final preparations for the trip to Atlanta! The Boutique Summit is the boutique fashion

Read More »

Ask Your Clothing Supplier These 10 Questions

Welcome to part two of the Is It a Match? blog series! In part one, we covered how to find a clothing supplier for your boutique. In this blog, we’ll teach you the top 10 questions to ask your clothing manufacturer or wholesaler before contracting with them. These questions will not only help you vet potential suppliers to see if they meet your needs, but they might also get you

Read More »

Balancing a Growing Business and Being a Mom

Tori Gerbig from Pink Lily Boutique talks to your host Ashley Alderson about her story and what’s happening inside of the Pink Lily including their amazing growth. Tori reveals some of their amazing strategies, how they’re working with influencers and what’s next for the Pink Lily.

Read More »

Boutique Marketing:

Why You Should STOP Putting All of Your Marketing Eggs in One Basket. The Boutique Marketing Strategy Guide. Presented by The Boutique Hub. Where were you on March 13th, 2019? The corner café, maybe the park or were you in a complete panic behind your desk endlessly refreshing Instagram waiting for it to pop back up so you could reach your customers to share those cute new arrivals? Just like

Read More »
Episode #208- 5 Essentials For Your Website with Angela Froschl, Hot Mess Consulting

5 Essentials For Your Boutique Website

Is your e-commerce site maximizing these 5 key areas? Today on the show we are joined by Hot Mess Consulting Founder, Angela Froschl. She brings incredible insight as a boutique owner, website designer, Shopify, and branding expert. Her heart for helping boutique owners shines through as she shares a wealth of knowledge in how to craft a website experience that speaks to your customers, and drives success for your boutique.

Read More »

Five Business Essentials Every Boutique Must Know

Sara Burks, the Director of Partnerships and Education at The Boutique Hub joins your host Ashley Alderson to talk about the 5 ESSENTIALS to growing a successful boutique business and their Retail Bootcamp program. Are you operating only in the art of retail, or the science? Sara and Ashley cover the most common mistakes and opportunities every retailer must look for!

Read More »

Creating Raving Customers For Life

What determines the way we would rate our shopping experiences? Is it the mood we took with us? Is it the amount of money we spent? Not likely. Our shopping experiences are greatly determined by the actions stores do or do not take. Here is a guide for creating raving customers. As a boutique owner, you are in a unique position to give customers exactly what they’re looking for. You

Read More »

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Most Popular Stories

Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

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Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

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