#SmallBusiness Blog

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Episode #33: YouTube & Beyond, How Two Sisters Grew a following of 2 million on YouTube & Won 2018 Global Boutique of the Year.

These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique

Read More »

Episode #32: Advanced Strategy + Promoted Pins with Pinterest’s McKayla Amundsen

If you are not using Pinterest in your business you are missing a huge opportunity. Did you know women’s fashion is the number one most pinned category? We chatted with Partner Manager at Pinterest for this episode, she also joined us at The Boutique Summit this past June and let us tell you now… you’ll want to grab a pen. Pssst. Pinterest is contributing exclusive trainings for The Boutique Hub’s

Read More »

Holiday Tees: Hub Brands are Ready for this Holiday Season, Are You?  

Tis’ the season to be planning your holiday promos!  Can you believe that Christmas is less than 8 weeks away?  Are you panicking yet? I know I am…but, with the correct amount of planning, the holiday season doesn’t have to be a stressful time especially with help from the Hub’s Holiday Marketing Masterclass (click here for more info!).  We reached out to our favorite brands and they have provided us

Read More »
Episode 31 Boutique Chat Text Message List Marketing

Episode #31: Why Text Message Marketing Can Change your Business, with Bo Cain VP of Sales at Sentext Solutions

You don’t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive?  How will you reach your customers? That’s where your own list comes in, your email list, and in today’s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% of text messages read in the first 5 minutes, it’s time to re-think your marketing

Read More »

Boutique and Apparel Brands’ Guide to Copyrights: What Can be Copyrighted?

A copyright is a form of intellectual property that creates original creations which include literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. This post focuses on photographs, websites and creative designs, the main creative works of boutique owners and wholesalers. T-Shirt Designs The Copyright Office makes it clear that each copyright must contain minimal creativity. What does this mean? It seems that

Read More »

Someone is Ripping Off my Copyright. What do I do?

Guest Blogger I’ve seen the situation waaaayyyy too many times – Creator creates. Creator publishes. Sleazeball steals. Sleazeball makes money from Creator’s creation. It’s a vicious cycle that has caused many small creators to even quit their passion because “it’s no longer worth it.” This is not true. If you love what you do, then it is absolutely worth it. I get it though. You put in hours upon hours

Read More »

Eco Friendly Wholesale Brands

Along with the shop small movement, companies with a transparent mindset are also on the rise. We are pretty excited to see consumers migrating towards more natural and minimal ingredient products that have a small carbon footprint.  There is no better time than now to scoop up items from some of our favorite brands to share with your customers and be ahead of the curve! Find these brands in our

Read More »

Episode #30: How Can Emerging Designers us Community to Compete with Fast Fashion? With Hillary France, CEO of Brand Assembly

Brand Assembly was created with one purpose in mind: to help emerging fashion brands grow their business by creating a community that leverages resources and provides a platform for brands to support one another. By creating a nurturing and collaborative atmosphere, Brand Assembly removes the barriers of entering a highly competitive contemporary market and assists in building a successful business.    >> EPISODE 30 – LISTEN NOW ON iTunes <<

Read More »

Spook-Tacular Graphic Tees for Fall

Happy Halloween! Be ahead of the curve this pumpkin spice season by shopping some of these amazing Boutique Hub vendors now.  They feature everything from Pumpkins to Frankenstein’s, a wide variety to serve any customer.   Find these brands in our wholesale marketplace on The Boutique Hub or in our Boutique Brands & Vendors Group for members! Prices below are listed at wholesale.  Connect with these brands for details!Lucille Bird &

Read More »

Hair Accessories: The Perfect Route to Building your Bottom Line

If you’ve been a member of The Boutique Hub for a while, it should be no surprise that in order to build a successful & profitable brand, margins are key. We typically recommend a 3x markup margin but sometimes that’s not always the easiest to maintain consistently.  Accessories are great margin builders and provide a quick way to boost your profit after the traditional end of season sales. Today, we’ve

Read More »

Episode #33: YouTube & Beyond, How Two Sisters Grew a following of 2 million on YouTube & Won 2018 Global Boutique of the Year.

These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique

Read More »

Episode #32: Advanced Strategy + Promoted Pins with Pinterest’s McKayla Amundsen

If you are not using Pinterest in your business you are missing a huge opportunity. Did you know women’s fashion is the number one most pinned category? We chatted with Partner Manager at Pinterest for this episode, she also joined us at The Boutique Summit this past June and let us tell you now… you’ll want to grab a pen. Pssst. Pinterest is contributing exclusive trainings for The Boutique Hub’s

Read More »

Holiday Tees: Hub Brands are Ready for this Holiday Season, Are You?  

Tis’ the season to be planning your holiday promos!  Can you believe that Christmas is less than 8 weeks away?  Are you panicking yet? I know I am…but, with the correct amount of planning, the holiday season doesn’t have to be a stressful time especially with help from the Hub’s Holiday Marketing Masterclass (click here for more info!).  We reached out to our favorite brands and they have provided us

Read More »
Episode 31 Boutique Chat Text Message List Marketing

Episode #31: Why Text Message Marketing Can Change your Business, with Bo Cain VP of Sales at Sentext Solutions

You don’t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive?  How will you reach your customers? That’s where your own list comes in, your email list, and in today’s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% of text messages read in the first 5 minutes, it’s time to re-think your marketing

Read More »

Boutique and Apparel Brands’ Guide to Copyrights: What Can be Copyrighted?

A copyright is a form of intellectual property that creates original creations which include literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. This post focuses on photographs, websites and creative designs, the main creative works of boutique owners and wholesalers. T-Shirt Designs The Copyright Office makes it clear that each copyright must contain minimal creativity. What does this mean? It seems that

Read More »

Someone is Ripping Off my Copyright. What do I do?

Guest Blogger I’ve seen the situation waaaayyyy too many times – Creator creates. Creator publishes. Sleazeball steals. Sleazeball makes money from Creator’s creation. It’s a vicious cycle that has caused many small creators to even quit their passion because “it’s no longer worth it.” This is not true. If you love what you do, then it is absolutely worth it. I get it though. You put in hours upon hours

Read More »

Eco Friendly Wholesale Brands

Along with the shop small movement, companies with a transparent mindset are also on the rise. We are pretty excited to see consumers migrating towards more natural and minimal ingredient products that have a small carbon footprint.  There is no better time than now to scoop up items from some of our favorite brands to share with your customers and be ahead of the curve! Find these brands in our

Read More »

Episode #30: How Can Emerging Designers us Community to Compete with Fast Fashion? With Hillary France, CEO of Brand Assembly

Brand Assembly was created with one purpose in mind: to help emerging fashion brands grow their business by creating a community that leverages resources and provides a platform for brands to support one another. By creating a nurturing and collaborative atmosphere, Brand Assembly removes the barriers of entering a highly competitive contemporary market and assists in building a successful business.    >> EPISODE 30 – LISTEN NOW ON iTunes <<

Read More »

Spook-Tacular Graphic Tees for Fall

Happy Halloween! Be ahead of the curve this pumpkin spice season by shopping some of these amazing Boutique Hub vendors now.  They feature everything from Pumpkins to Frankenstein’s, a wide variety to serve any customer.   Find these brands in our wholesale marketplace on The Boutique Hub or in our Boutique Brands & Vendors Group for members! Prices below are listed at wholesale.  Connect with these brands for details!Lucille Bird &

Read More »

Hair Accessories: The Perfect Route to Building your Bottom Line

If you’ve been a member of The Boutique Hub for a while, it should be no surprise that in order to build a successful & profitable brand, margins are key. We typically recommend a 3x markup margin but sometimes that’s not always the easiest to maintain consistently.  Accessories are great margin builders and provide a quick way to boost your profit after the traditional end of season sales. Today, we’ve

Read More »

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Mastering Leadership: Building Strong Teams, Ensuring Compliance, and Creating a Great Workplace

Welcome back to the Boutique Chat podcast! In this episode, we’re thrilled to have Jackie Koch, a seasoned HR and recruiting professional turned consultant.

Building a business from the ground up is a thrilling journey filled with excitement and challenges. Often, entrepreneurs find themselves in uncharted territory when it comes to managing people. The transition from focusing solely on the product or service to leading a team can be overwhelming. In a recent podcast conversation between Ashley and Jackie Koch, the topic of navigating team building and leadership skills was explored, offering valuable insights for entrepreneurs.

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