Last month, we opened the application process for our first-ever Boutique Hub Style Team, a featured group of fashion bloggers and influencers, who will be collaborating directly with The Boutique Hub and it’s member boutiques/brands, helping us to bring attention to small brand and boutique fashion on a much broader scale! We are thrilled to have had an overwhelming response from some of the most amazing fashionistas from across the globe! Initially, we envisioned selecting...

We’ve talked about it for months now, and guess what? It’s finally here!!! The first Season of The Boutique Hub Style Team has been unveiled, and now’s your chance to meet and work with them! Here’s a little backstory… The purpose of the Style Team is to provide an additional connection point between fashion business owners and shoppers, via the use of fashion bloggers and influencers. All the while, promoting the boutique and shop small movement....

Can you believe this is our THIRD month of the Boutique Hot List? We absolutely love bringing you the hottest fashions of the month ahead, and we’re going to let you in on a little secret--this month does NOT disappoint. Last month, Coachella was a big player in the fashion world, and because of that we’ve seen a definite shift in what’s to come for the rest of this Spring, and Summer. We’re forecasting lots...

Online Traffic For Boutiques. What's the number one reason boutiques don't get enough online traffic? Remember that old adage, "Fail to Plan and you will Plan to Fail"?   Well in terms of marketing, it couldn't be more spot on!  The biggest fail we see boutique owners make on a daily basis is to have no content or promotional calendars and plans.  Just like eyeliner, they're winging it.  Social media doesn't work by winging it, it's about...