That’s right, Ashley chatted with FashionGo’s CEO Daniel Lee. They breakdown where the wholesale industry has been, what it’s doing now, and what’s on the horizon. FashionGo and other online wholesalers make it possible for boutique owners to shift their buying strategy on a weekly basis rather than yearly or quarterly, and that is changing the game. Pssst. If you aren’t analyzing your POS data to adjust your buying strategy you need to be! Check...

Whether your customers like cats or dogs, tapping into products that tailor to their pet can be a smart business move!  Just like with children, pet parents are super motivated to find cute & fun items to express their love for their furry friend. The best part? All of these are great gifts for the dog lovers in your customer’s lives for the holidays. We have reached out to some of our brand members to...

Being a business owner is tough. And owning a retail business is even tougher. Now add in the stresses of managing your kids, sorting through piles of laundry, coping with Gran’s death, and making an overdue mortgage payment and you’ll start to feel like you’re at your whit’s end! So how do you cope? How do you handle the stress? Do you plow through & let the stress pile up? Do you guiltily eat french...

Pinterest isn’t for short-term strategy, it’s for dreamers. Dreaming what outfit they’ll wear to the rehearsal dinner at their wedding, what house they’ll live in when they have four perfect kids someday, and what cookie recipe they’ll bake for Santa. They are dreaming about what’s to come next in their life. Pinterest is a long-term strategy that builds your brand and continually puts you in front of potential customers. This amazing conversation will blow you away....

Guest Blog Post by Vajro Boutiques are wonderful places to shop for the most interesting things that aren’t run of the mill. And you can be certain that you won’t find 10 other people wearing the same thing you picked up from a boutique! But do people, and women in particular, have that kind of time nowadays to leisurely shop? No, they don’t! And that’s why online shopping is a booming industry now. Here are the...