Guest Blog Post by Vajro Boutiques are wonderful places to shop for the most interesting things that aren’t run of the mill. And you can be certain that you won’t find 10 other people wearing the same thing you picked up from a boutique! But do people, and women in particular, have that kind of time nowadays to leisurely shop? No, they don’t! And that’s why online shopping is a
Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time
Finding new, fresh, and trendy pieces for your store is one of the key priorities as a boutique owner. Going to market is necessary and the sales reps you’ll find there can help you make it big, but as more and more wholesale shopping moves online, you need to know all of the resources available to retailers, like Fashion Domino. Meet this new online fashion marketplace for wholesale, and enjoy
Buying smarter means understanding your product lifecycle and getting the best quality and pricing for what you’re bringing in. Going to LA on a regular basis isn’t ideal, because well… life. That’s where a buyer like Jacqueline comes in. Jacqueline has been on both sides of the aisle as a boutique owner and buyer. In this episode, we talk misconceptions buying in LA, how to build partnerships with vendors and
These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique
If you are not using Pinterest in your business you are missing a huge opportunity. Did you know women’s fashion is the number one most pinned category? We chatted with Partner Manager at Pinterest for this episode, she also joined us at The Boutique Summit this past June and let us tell you now… you’ll want to grab a pen. Pssst. Pinterest is contributing exclusive trainings for The Boutique Hub’s
You don’t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive? How will you reach your customers? That’s where your own list comes in, your email list, and in today’s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% of text messages read in the first 5 minutes, it’s time to re-think your marketing
A copyright is a form of intellectual property that creates original creations which include literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. This post focuses on photographs, websites and creative designs, the main creative works of boutique owners and wholesalers. T-Shirt Designs The Copyright Office makes it clear that each copyright must contain minimal creativity. What does this mean? It seems that
Guest Blogger I’ve seen the situation waaaayyyy too many times – Creator creates. Creator publishes. Sleazeball steals. Sleazeball makes money from Creator’s creation. It’s a vicious cycle that has caused many small creators to even quit their passion because “it’s no longer worth it.” This is not true. If you love what you do, then it is absolutely worth it. I get it though. You put in hours upon hours
Women’s Wear in Nevada has been a premiere show in Las Vegas for decades and Des is on the forefront of changing the experience this show offers. From educational events to recognizing the trends in retailer and consumer buying, get ready for a fresh WWIN. >> EPISODE 28 – LISTEN NOW ON iTunes << Don’t Have iTunes? Listen on Libsyn here See the Full Boutique Chat Podcast Website here ABOUT
Guest Blog Post by Vajro Boutiques are wonderful places to shop for the most interesting things that aren’t run of the mill. And you can be certain that you won’t find 10 other people wearing the same thing you picked up from a boutique! But do people, and women in particular, have that kind of time nowadays to leisurely shop? No, they don’t! And that’s why online shopping is a
Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time
Finding new, fresh, and trendy pieces for your store is one of the key priorities as a boutique owner. Going to market is necessary and the sales reps you’ll find there can help you make it big, but as more and more wholesale shopping moves online, you need to know all of the resources available to retailers, like Fashion Domino. Meet this new online fashion marketplace for wholesale, and enjoy
Buying smarter means understanding your product lifecycle and getting the best quality and pricing for what you’re bringing in. Going to LA on a regular basis isn’t ideal, because well… life. That’s where a buyer like Jacqueline comes in. Jacqueline has been on both sides of the aisle as a boutique owner and buyer. In this episode, we talk misconceptions buying in LA, how to build partnerships with vendors and
These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique
If you are not using Pinterest in your business you are missing a huge opportunity. Did you know women’s fashion is the number one most pinned category? We chatted with Partner Manager at Pinterest for this episode, she also joined us at The Boutique Summit this past June and let us tell you now… you’ll want to grab a pen. Pssst. Pinterest is contributing exclusive trainings for The Boutique Hub’s
You don’t own your Facebook page, Instagram, or Snapchat. So what will you do the next time an algorithm takes a nosedive? How will you reach your customers? That’s where your own list comes in, your email list, and in today’s world of marketing to overfull inboxes, a new list. Text Message Lists. With 98% of text messages read in the first 5 minutes, it’s time to re-think your marketing
A copyright is a form of intellectual property that creates original creations which include literary, dramatic, musical, and artistic works, such as poetry, novels, movies, songs, computer software, and architecture. This post focuses on photographs, websites and creative designs, the main creative works of boutique owners and wholesalers. T-Shirt Designs The Copyright Office makes it clear that each copyright must contain minimal creativity. What does this mean? It seems that
Guest Blogger I’ve seen the situation waaaayyyy too many times – Creator creates. Creator publishes. Sleazeball steals. Sleazeball makes money from Creator’s creation. It’s a vicious cycle that has caused many small creators to even quit their passion because “it’s no longer worth it.” This is not true. If you love what you do, then it is absolutely worth it. I get it though. You put in hours upon hours
Women’s Wear in Nevada has been a premiere show in Las Vegas for decades and Des is on the forefront of changing the experience this show offers. From educational events to recognizing the trends in retailer and consumer buying, get ready for a fresh WWIN. >> EPISODE 28 – LISTEN NOW ON iTunes << Don’t Have iTunes? Listen on Libsyn here See the Full Boutique Chat Podcast Website here ABOUT
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In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your online sales strategy. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.
In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.
Welcome back to the Boutique Chat podcast! In this episode, we’re thrilled to have April Rector, founder of The Light House Boutique, sharing her journey of starting a boutique and the challenges she faced along the way. April shared so many insightful stories, let’s get into it!
In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.
