Pink Friday: Support Small Businesses

Pink Friday: Shop Small First

One HUGE day to #ShopSmallFirst–before Black Friday & before the big guys…Created by The Boutique Hub! Pink Friday is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst.

Black Friday is the largest shopping day of the year, but the sales and promotions from big box stores often overshadow the experiences that small businesses are focused on providing.

The goal on November 19th is to celebrate the businesses that are the backbone of our local communities, whether online or brick and mortar. Any small business can participate in Pink Friday.

“We know small businesses and the boutique retail industry have been hit hard this year. These stores often get overlooked on Black Friday, but these are the real businesses we need to be supporting this year. By creating Pink Friday and positioning it the week prior to Black Friday, we’re able to celebrate those businesses this holiday season and give them their own weekend to shine.”
– Ashley Alderson, CEO, The Boutique Hub

How Can Shoppers Participate?

How Can Business Owners to Participate?

Pink Friday Boutique To Do List:

  • Update your stores profile on Shop the Best Boutiques
  • Create a Facebook Event for your store
  • Share Pink Friday specials and promotions with your audience
  • Put up Pink Friday sinage in store
  • Share the #ShopSmallFirst pledge
  • Get on the ultimate #ShopSmallFirst map
  • Share the power of Pink Friday with your local media
  • Pass out flyers in your community
  • Make a list of what your featured items will be
  • Make staffing schedule
  • Make a list of sips and snacks to offer at the event
  • Have an interactive game or promotion for the event
  • Schedule all social media posts
  • Begin promoting one month prior

If you are a Boutique Hub member you get an extra special perk…the Ultimate #ShopSmallFirst Map!

With this #ShopSmallFirst map, customers will be able to easily find boutiques in their area.

Pink Friday: Support Small Businesses

Join us this Pink Friday and we’ll email instructions on how to get your boutique on the map!

Pink Friday: Support Small Businesses

Want more details? Sign up (FREE) on the official Pink Friday website ( that lists all the ways consumers can shop, including an interactive of participating stores, and various deals and gift guides that will help consumers navigate the best gifts for everyone on their list.

We can’t wait to spread the good word about all the ways YOU are impacting your community on November 19th, Pink Friday!

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