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Holiday Event Ideas for Boutiques in 2023

September 5, 2023

The holiday season is the most wonderful time of the year for boutique owners. Shoppers are on the hunt for unique gifts and festive outfits, and boutiques have the perfect opportunity to shine. Whether you run a brick-and-mortar boutique or an online store, hosting holiday events can help you capture the spirit of the season, attract customers, and boost sales. In this blog post, we’ll explore a variety of creative holiday event ideas to make your boutique the ultimate holiday shopping destination.

Short-Form Video for Boutique Marketing

April 27, 2023

Guest blog post provided by Switcher Studio Short-form video has dominated the social media landscape in recent years. We’re talking about vertical videos typically under one minute — AKA “snackable content,” Reels, Stories, Shorts, or TikToks. You know ‘em, you love ‘em, and guess what? They’re now a non-negotiable component of your boutique marketing strategy. (Surprise! 🎉) Why is short-form video important for boutique marketing? Not convinced? Here are just

How To Maximize Your Email Marketing

November 10, 2021

Did you know that 64% of small businesses use email marketing and it is the most reliable method to boost marketing, more than social media! It’s easy to think of email marketing as an’ old traditional marketing strategy’, but it has proven to be still very relevant and effective, with 4.03 billion people using email around the world in 2021.

Thanksgiving Weekend Boutique Marketing Playbook

October 25, 2021

Our Thanksgiving weekend marketing playbook will assure you are prepared ahead of time! After you’ve taken the time to craft great offers, a few simple Facebook posts after Thanksgiving dinner aren’t going to reach your shoppers in time to reel them in! They will already have made up their mind where they want to shop! Use the Thanksgiving Weekend Boutique Marketing Playbook to reach your shoppers.

Holiday Marketing Tips

September 8, 2021

Hey guys, fresh off of speaking on holiday marketing tips topic in Dallas, I want to get you some of the high points that I think are most important to address NOW in your business to make your Holiday season a success!

10 Holiday Retail Sales Tips

September 13, 2019

This blog post is the first in our guest series with wholesale marketplace Tundra! These 10 Holiday Retails Sales Tips May Change The Way You Do Business. We’re thrilled to partner with them and bring insights about key trends in holiday retail to you along with business building tips from the Hub. The Holidays are just around the corner and we have a few great insider tips to share on

12 Months of Holiday Promotions | The Boutique Hub

Boutique Holiday Promotions

December 27, 2016

Boutique Holiday Promotions for the entire year. Learn how to promote your boutique business all year long. Each year as January rolls around, we get excited about mapping out the year ahead. Everything from the goals, plans and ideas, right down to the plan of action and editorial calendar. Each new year is a new opportunity to evaluate past performance and layout a fresh marketing perspective. For many businesses, it’s

The Boutique Hub at Atlanta Apparel Market

March 17, 2026

Make The Boutique Hub Showroom your first stop in Atlanta! Boutique Hub members save money with “Hub Member Only” market discounts. Check in at the showroom to get your Must See List, Buyers Badge and more

The Boutique Hub at Dallas Market Center

The Boutique Hub at the Dallas June Markets

March 2, 2026

It’s almost Dallas Market time and we are counting down the days. The Hub team is heading back to market and we cannot wait to see you in person. We know those days fly by fast, so we’ve rounded up our full schedule to make it easy for you to plan ahead, swing by, and connect with us while you’re there.

Pink Friday Promotional Ideas

October 8, 2025

Pink Friday is the small business spin on Black Friday, a nationwide movement to encourage shoppers to Support Small First. Whether you sell online, in-store, or both, this guide is packed with creative Pink Friday marketing ideas, in-store and online promotions, and collaboration tips to help you make Pink Friday your most successful sales day of the year. Get ready to plan, promote, and celebrate your small business in style!