#SmallBusiness Blog

Empowering Entrepreneurs, One Blog at a Time.

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How To Price Boutique Products

August 20, 2019

Ashley does a solo episode today on 7 Ways to Get More Bang for Your Buck When it Comes to Pricing Your Products. Whether you’re an experienced boutique owner or just a beginner, this episode may have you rethink your old pricing ways. Ashley goes over some important topics such as turn rates, how to rethink markdowns, and why your pricing is unique to your business. We want you to be able to capitalize on all the hard work and effort you’ve been putting into your business, that is why the strategy behind your pricing is so important!

Mental Health For The Boutique Owner

August 9, 2019

The Boutique Hub’s Chief of Operations & Events, Beth Leahy, shares her nine tips to staying cool, calm and collected while traveling for work including making a schedule, sticking to a routine and everything in between!

Shop The Best Boutiques: Everything to Know

July 21, 2019

We are so ECSTATIC to finally be sharing the brand new Shop The Best Boutiques! The launch of Shop The Best Boutiques is something that’s been in the works for close to a year, and it will be the final phase of our Relaunch. We’ve listened to feedback from shoppers and members who’ve said our website is a bit confusing, and we see it too. In order to provide shoppers

3 Ways to Buy Right For Your Boutique

July 18, 2019

This article will show you how to use data to buy at the right price for your boutique. While shopping at Dallas Market Center, The Boutique Hub’s Founder, Ashley Alderson, met up with Josh Orr from Streamline, a tech company helping retailers search out the right POS software, build websites, and manage ongoing tech support across all digital mediums. Together, they chatted about 3 ways Boutique Owners can become smarter

8 Pinterest Marketing Tips for Boutiques

June 23, 2019

Build your brand, gain followers and increase your reach with our Pinterest tips for boutiques. Pinterest is a powerful tool for growth and should be in every boutique owner’s marketing stack.

Intrigue and Hanging: Out a Retail Industry Metric

June 9, 2019

In the wake of approximately 12,000 store closures across the United States, there are still many retailers that aren’t just surviving in 2018, but thriving, too. A retail industry metric you should pay attention to. What’s the secret to their success? GETTING SHOPPERS INTO STORES WITH INTRIGUE & A PLACE TO HANGOUT Retailers are having success using almost anything that keeps shoppers on their toes, suggests the New York Times. This could mean keeping

Creating Engaging Live Retail Sales & Building a Memorable Brand

May 21, 2019

Allison Albritton, the Founder of InStyle Auctions & Boutique, tells us how she created a known brand with a staple look that was memorable since 2012. Building into multiple sales channels and an app, Allison goes into detail on why she loves live sales using Comment Sold & giving her customers choices. Any boutique owner will love all the useful info Allison gives us on owning a growing business and being a busy mom!

Analytics For Hubbies

May 19, 2019

Using Analytics is one of the most crucial aspects of running a successful small business. In fact, in today’s data-driven, on-demand world, it’s impossible to be viable without it. Here are the essential analytics reports every boutique owner needs!

Email Marketing For A Clothing Boutique

May 5, 2019

Integrated marketing automation tools allow you to manage your campaigns & promotions and seamlessly send personalized emails to customers with automated workflows. Email marketing is a cost-effective way to increase traffic and sales across all of your retail channels, from your POS & eCommerce to market place integrations.

Ask Your Clothing Supplier These 10 Questions

April 28, 2019

Welcome to part two of the Is It a Match? blog series! In part one, we covered how to find a clothing supplier for your boutique. In this blog, we’ll teach you the top 10 questions to ask your clothing manufacturer or wholesaler before contracting with them. These questions will not only help you vet potential suppliers to see if they meet your needs, but they might also get you

How To Price Boutique Products

August 20, 2019

Mental Health For The Boutique Owner

August 9, 2019

Shop The Best Boutiques: Everything to Know

July 21, 2019

3 Ways to Buy Right For Your Boutique

July 18, 2019

8 Pinterest Marketing Tips for Boutiques

June 23, 2019

Build your brand, gain followers and increase your reach with our Pinterest tips for boutiques. Pinterest is a powerful tool for growth and should be in every boutique owner’s marketing stack.

Intrigue and Hanging: Out a Retail Industry Metric

June 9, 2019

Creating Engaging Live Retail Sales & Building a Memorable Brand

May 21, 2019

Analytics For Hubbies

May 19, 2019

Email Marketing For A Clothing Boutique

May 5, 2019

Ask Your Clothing Supplier These 10 Questions

April 28, 2019

Most Popular Stories

Five Steps to the Perfect Online Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your online sales strategy. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

The Power of Adaptability: Thriving in a Changing Retail Landscape

Welcome back to the Boutique Chat podcast! In this episode, we’re thrilled to have April Rector, founder of The Light House Boutique, sharing her journey of starting a boutique and the challenges she faced along the way. April shared so many insightful stories, let’s get into it!

Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.