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Why Boutiques Fail

Ashley Alderson, founder of The Boutique Hub and host of the Boutique Chat Podcast, sets off this second season with a solo episode addressing ways to avoid strategies that are counter-productive for your boutique. Ashley will guide you away from common mistakes and pull you towards reasons boutique

Read More »

Episode #41: Finishing the Year Strong and Starting 2019 with a Bang

We’re not just talking about finishing the year strong in your business, it’s your entire life. That last week of holiay sales is a tough one, but preparing yourself for an amazing start to 2019 can have amazing psychological effects that last all year long. This episode is full of tips to make this happen. >> EPISODE 41 – LISTEN NOW ON iTunes << Don’t Have iTunes? Listen on Libsyn

Read More »

Episode #40: How to truly serve your customers & your staff, with Jason Stoker, co-owner of Deep South Marketing, Deep South Pout, Love Poppy Jewels and Social Shop

Our guest today owns four businesses that serve the retail industry. Jason knows every side of the boutique world, so get your pen ready! Jason’s wife Shannon started her boutique Deep South Pout in 2011. Short after, the Stokers’ and their business partners started a wholesale jewelry line, a wholesale graphic tee company, and a social selling platform. >> EPISODE 40 – LISTEN NOW ON iTunes << Don’t Have iTunes?

Read More »

Episode #40: Protecting Original Work with Trademarks, Copyrights & Licencing Agreements, Plus Working with High-Level Influencers, with Mike Satterfield of RBR Wholesale and The Gentleman Racer

Get ready to take notes. Copyrights, trademarks, and licensing agreements. Four words that might send chills down your spine. But today we’re breaking them down with Mike Satterfield to cover what each brand and boutique should know to protect your business plus the original work of designers.   Plus as a little bonus for the conversation, outside of retail and wholesale, Mike is also a well-known influencer in the automotive

Read More »

Episode #39: 5 Critical Tips for Holiday Sales, with Ashley Alderson, The Boutique Hub

Do you know where Black Friday got its name? Well traditionally, retailers were in the red financially all year, but when the holiday shopping season hit they moved into the black. Hopefully, that’s not the case for you but that doesn’t mean you shouldn’t take advantage of this powerful season. This week we are diving into 5 critical tips to help you maximize the busiest season in retail and push

Read More »

Episode #38: Looking at the Evolution of Wholesale, with FashionGo CEO, Daniel Lee

That’s right, Ashley chatted with FashionGo’s CEO Daniel Lee. They breakdown where the wholesale industry has been, what it’s doing now, and what’s on the horizon. FashionGo and other online wholesalers make it possible for boutique owners to shift their buying strategy on a weekly basis rather than yearly or quarterly, and that is changing the game. Pssst. If you aren’t analyzing your POS data to adjust your buying strategy

Read More »

Episode #36: 6 Steps to the Perfect Purchase, with Bob Negan, Founder of WhizBang! Retail

Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time

Read More »

Episode #35: Meet a New Wholesale Marketplace, Fashion Domino

Finding new, fresh, and trendy pieces for your store is one of the key priorities as a boutique owner. Going to market is necessary and the sales reps you’ll find there can help you make it big, but as more and more wholesale shopping moves online, you need to know all of the resources available to retailers, like Fashion Domino.  Meet this new online fashion marketplace for wholesale, and enjoy

Read More »

Episode #34: How to Buy Direct in LA, with Fashion Buyer, Jacqueline Holmes.

Buying smarter means understanding your product lifecycle and getting the best quality and pricing for what you’re bringing in. Going to LA on a regular basis isn’t ideal, because well… life. That’s where a buyer like Jacqueline comes in. Jacqueline has been on both sides of the aisle as a boutique owner and buyer. In this episode, we talk misconceptions buying in LA, how to build partnerships with vendors and

Read More »

Episode #33: YouTube & Beyond, How Two Sisters Grew a following of 2 million on YouTube & Won 2018 Global Boutique of the Year.

These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique

Read More »

Why Boutiques Fail

Ashley Alderson, founder of The Boutique Hub and host of the Boutique Chat Podcast, sets off this second season with a solo episode addressing ways to avoid strategies that are counter-productive for your boutique. Ashley will guide you away from common mistakes and pull you towards reasons boutique

Read More »

Episode #41: Finishing the Year Strong and Starting 2019 with a Bang

We’re not just talking about finishing the year strong in your business, it’s your entire life. That last week of holiay sales is a tough one, but preparing yourself for an amazing start to 2019 can have amazing psychological effects that last all year long. This episode is full of tips to make this happen. >> EPISODE 41 – LISTEN NOW ON iTunes << Don’t Have iTunes? Listen on Libsyn

Read More »

Episode #40: How to truly serve your customers & your staff, with Jason Stoker, co-owner of Deep South Marketing, Deep South Pout, Love Poppy Jewels and Social Shop

Our guest today owns four businesses that serve the retail industry. Jason knows every side of the boutique world, so get your pen ready! Jason’s wife Shannon started her boutique Deep South Pout in 2011. Short after, the Stokers’ and their business partners started a wholesale jewelry line, a wholesale graphic tee company, and a social selling platform. >> EPISODE 40 – LISTEN NOW ON iTunes << Don’t Have iTunes?

Read More »

Episode #40: Protecting Original Work with Trademarks, Copyrights & Licencing Agreements, Plus Working with High-Level Influencers, with Mike Satterfield of RBR Wholesale and The Gentleman Racer

Get ready to take notes. Copyrights, trademarks, and licensing agreements. Four words that might send chills down your spine. But today we’re breaking them down with Mike Satterfield to cover what each brand and boutique should know to protect your business plus the original work of designers.   Plus as a little bonus for the conversation, outside of retail and wholesale, Mike is also a well-known influencer in the automotive

Read More »

Episode #39: 5 Critical Tips for Holiday Sales, with Ashley Alderson, The Boutique Hub

Do you know where Black Friday got its name? Well traditionally, retailers were in the red financially all year, but when the holiday shopping season hit they moved into the black. Hopefully, that’s not the case for you but that doesn’t mean you shouldn’t take advantage of this powerful season. This week we are diving into 5 critical tips to help you maximize the busiest season in retail and push

Read More »

Episode #38: Looking at the Evolution of Wholesale, with FashionGo CEO, Daniel Lee

That’s right, Ashley chatted with FashionGo’s CEO Daniel Lee. They breakdown where the wholesale industry has been, what it’s doing now, and what’s on the horizon. FashionGo and other online wholesalers make it possible for boutique owners to shift their buying strategy on a weekly basis rather than yearly or quarterly, and that is changing the game. Pssst. If you aren’t analyzing your POS data to adjust your buying strategy

Read More »

Episode #36: 6 Steps to the Perfect Purchase, with Bob Negan, Founder of WhizBang! Retail

Early on in Bob’s retail career, he realized that making the customer happy is the most important thing in sales. Not just accepting returns with no receipt or sending thank you cards after a big purchase. Every. Single. Second. Matters. From the moment your customers come in contact with your staff everything matters. This episode breaks down key points of how to train your staff, how to manage your time

Read More »

Episode #35: Meet a New Wholesale Marketplace, Fashion Domino

Finding new, fresh, and trendy pieces for your store is one of the key priorities as a boutique owner. Going to market is necessary and the sales reps you’ll find there can help you make it big, but as more and more wholesale shopping moves online, you need to know all of the resources available to retailers, like Fashion Domino.  Meet this new online fashion marketplace for wholesale, and enjoy

Read More »

Episode #34: How to Buy Direct in LA, with Fashion Buyer, Jacqueline Holmes.

Buying smarter means understanding your product lifecycle and getting the best quality and pricing for what you’re bringing in. Going to LA on a regular basis isn’t ideal, because well… life. That’s where a buyer like Jacqueline comes in. Jacqueline has been on both sides of the aisle as a boutique owner and buyer. In this episode, we talk misconceptions buying in LA, how to build partnerships with vendors and

Read More »

Episode #33: YouTube & Beyond, How Two Sisters Grew a following of 2 million on YouTube & Won 2018 Global Boutique of the Year.

These two sisters are creating waves in the shop small movement carrying the title of fashion influencer and boutique owner. Tracy and Stefanie’s love of fashion and beauty led them to start a YouTube channel in 2009. Fast Forward 9 years, they’ve just been named the 2018 Global Boutique of the Year. This podcast dives into their journey, balancing working with family, transitioning back and forth from influencer and boutique

Read More »

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Most Popular Stories

How To Make An Extra $500 a Month In Your Business

As a boutique owner, you understand the importance of having a steady stream of income. However, sometimes you might find yourself struggling to make ends meet, especially during slow seasons. The good news is that there are several ways to make an extra $500 a month in your boutique business. In this blog post, we’ll explore some of the most effective strategies to help you boost your revenue.

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