#SmallBusiness Blog

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Boutique Revenue Growth

10 Tips on Ways to GROW your Revenue this Year – YES, please! Sara Burks – our Director of Education and Partnership – is sharing her top TEN tips on how to grow your Boutique’s revenue this year.

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Lessons Learned In The First Year of Business with Pam Colon, Muted Closet

Calling all brand new business owners! This week’s episode is just for you. Pam Colon is the owner and founder of Muted Closet, and we’re diving into the lessons she has learned being in the thick of new business ownership in just the first year. Get comfortable and listen in as we dive deep into what it has been like for Pam starting her business, how she has grown it

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boutique owner mental health tips

14 Mental Health Tips for Small Business Owners

Being a business owner is tough. And owning a retail business is even tougher. Now add in the stresses of managing your kids, sorting through piles of laundry, coping with Gran’s death, and making an overdue mortgage payment and you’ll start to feel like you’re at your whit’s end! So how do you cope? How do you handle the stress? Do you plow through & let the stress pile up? Do you guiltily eat french fries in the carpool line while choking back tears? Do you feel like you’re ready to give up?

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Short-Form Video for Boutique Marketing

Short-Form Video for Boutique Marketing

Guest blog post provided by Switcher Studio Short-form video has dominated the social media landscape in recent years. We’re talking about vertical videos typically under one minute — AKA “snackable content,” Reels, Stories, Shorts, or TikToks. You know ‘em, you love ‘em, and guess what? They’re now a non-negotiable component of your boutique marketing strategy. (Surprise! 🎉) Why is short-form video important for boutique marketing? Not convinced? Here are just

Read More »

Boutique Revenue Growth

10 Tips on Ways to GROW your Revenue this Year – YES, please! Sara Burks – our Director of Education and Partnership – is sharing her top TEN tips on how to grow your Boutique’s revenue this year.

Read More »

Lessons Learned In The First Year of Business with Pam Colon, Muted Closet

Calling all brand new business owners! This week’s episode is just for you. Pam Colon is the owner and founder of Muted Closet, and we’re diving into the lessons she has learned being in the thick of new business ownership in just the first year. Get comfortable and listen in as we dive deep into what it has been like for Pam starting her business, how she has grown it

Read More »
boutique owner mental health tips

14 Mental Health Tips for Small Business Owners

Being a business owner is tough. And owning a retail business is even tougher. Now add in the stresses of managing your kids, sorting through piles of laundry, coping with Gran’s death, and making an overdue mortgage payment and you’ll start to feel like you’re at your whit’s end! So how do you cope? How do you handle the stress? Do you plow through & let the stress pile up? Do you guiltily eat french fries in the carpool line while choking back tears? Do you feel like you’re ready to give up?

Read More »
Short-Form Video for Boutique Marketing

Short-Form Video for Boutique Marketing

Guest blog post provided by Switcher Studio Short-form video has dominated the social media landscape in recent years. We’re talking about vertical videos typically under one minute — AKA “snackable content,” Reels, Stories, Shorts, or TikToks. You know ‘em, you love ‘em, and guess what? They’re now a non-negotiable component of your boutique marketing strategy. (Surprise! 🎉) Why is short-form video important for boutique marketing? Not convinced? Here are just

Read More »

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Most Popular Stories

Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

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Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

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