I’m coming to you from The Boutique Summit in Dallas this week! And I want to give you guys a quick update on how it’s all going, as well as share some really exciting news.
Along with the education and community, one of my favorite things about Summit is getting to share the latest news and happenings behind-the-scenes at The Boutique Hub. So this year I was thrilled to make a BIG announcement that will not only affect Hub members but also the boutique industry at large.
The Hub team has been working hard on finding new ways and tools to elevate your business, and we were so excited to present our new metrics dashboard at this Summit. We’ve teamed up with two of the largest data companies in the world to customize a dashboard that tells you how your business is performing and offers step-by-step direction to increasing your organic growth.
Be sure to check out your dashboard! And for those of you who weren’t able to be at here in Dallas, you can stream all of the sessions on-demand with a virtual ticket. I guarantee the 2023 Boutique Summit guest speakers and breakout discussions are worth a listen.
>>Big News from The Boutique Summit – LISTEN NOW ON iTunes <<
>>Big News from The Boutique Summit– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the interview on YouTube:
Resources Featured In This Episode:
- The Boutique Summit 2023
- Boutique Summit Virtual Ticket
- My Dashboard
- Ashley Alderson: Instagram
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: March 14th, 2023
Do you love the details of Text Message Marketing Mastery Jane Kasper Cochrane? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday (Couch Conversations): The Real Questions Boutique Owners Need to AnswerWhat happens when you stop avoiding the hard questions about your business—and actually answer them? Ashley Alderson and Sara Burks are back for another Couch Conversation to unpack the real, unfiltered truth about building a business while raising a family. From playing small out of fear to the resentment that can build when expectations aren’t… Read more: Five Minute Friday (Couch Conversations): The Real Questions Boutique Owners Need to Answer
- The Andromeda Algorithm: How Boutique Owners Can Get More Reach on Social Media in 2026
Social media reach isn’t what it used to be—and there’s a reason why. A new shift known as the Andromeda algorithm is changing how content gets seen, prioritizing watch time, engagement, and real, relatable video over polished sales posts. If you’re a boutique owner wondering why your clothing posts aren’t performing, this blog breaks down exactly what’s happening and how to create content that actually gets reach (and drives sales) in 2026. - Why the Success of Your Brick and Mortar Store isn’t Working Online (And the One Shift That Changes Everything)
Guest Blog by Capital Commerce. You built something real. Your store has that vibe where people walk in and immediately get all the feelings. Your regulars bring their friends (and most have become friends by now). Your product mix is dialed in. Your merchandising tells a story – one that changes with the seasons, with trends, with your own instincts about what your customer is about to fall in love with.
