APPLE PODCAST | SPOTIFY | YOUTUBE

Are you ready to supercharge your retail knowledge and your business growth? We’re excited to introduce Five Minute Fridays, a brand-new Boutique Chat podcast series designed to deliver quick, actionable tips directly to you.

In this episode, I’m breaking down the major retail acronyms every retailer should know—no matter what kind of business you’re in.

Let’s get to it!

Retail Acronyms Every Retailer Needs

ROI (Return on Investment)

As a CEO, it’s crucial to evaluate the ROI of your time and resources invested in projects. Remember, the output should exceed the input for any endeavor to be truly worthwhile.

KPI (Key Performance Indicator)

These metrics are the lifeline of your business, guiding you on what truly matters and how to measure it. Establish KPIs for every aspect of your business, from social media engagement to cash flow management.

AOV (Average Order Value)

This metric reveals the average revenue generated per transaction. Increasing AOV can streamline your path to financial goals by reducing the need for excessive traffic.

UPT (Units Per Transaction)

 Selling more than one item per transaction is key to maximizing revenue. Encourage bundled purchases or upsells to boost UPT and enhance customer satisfaction.

ROAS (Return on Ad Spend)

For those running ad campaigns, ROAS measures the revenue generated relative to ad costs. Ensure accurate attribution and consider agency fees to gauge the true effectiveness of your ads.

We put together a free download filled with all the retail acronyms you need to know. You can download a copy here!

In This Episode

• Free Guide: Retail Terms and Acronyms

Let’s Connect #AskAshley

• Have a question or guest recommendation? Let us know your feedback directly here!
• Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Must Have Resources

• The Boutique Hub:  Website | Facebook | Instagram | Pinterest | TikTok | YouTube
• Boutique Summit 2024
• Small Business Marketing Handbook
• Small Business Hiring Handbook 
• Brand Owner Basics Masterclass
• Tradeshow Marketing Handbook
• 2024 Trade Show Calendar
• Boutique Hub Black
• Hubventory.com

Recent Posts:

• 
  The Boutique Hub to Deliver Retail Education at Mode Market 2026
  Mode Market 2026 is raising the bar for dance retailers everywhere. In an exciting new partnership with The Boutique Hub, the February event will now open with a full day of business education designed to help retailers boost sales, sharpen strategy, and build stronger brands. Taking place Wednesday, February 4, 2026, at the Henry B. González Convention Center in San Antonio, this collaboration blends Mode Market’s industry expertise with The Boutique Hub’s proven track record of empowering independent retailers. From mastering email marketing to optimizing in-store merchandising and turning local wins into online growth, attendees will gain the tools and insights needed to thrive in today’s ever-evolving retail landscape.
• 
  What’s Trending in Gift & Home: A Holiday Buying Guide for Independent Retailers
  Discover what’s trending in the gift and home industry with this Holiday Buying Guide for Home & Gift Retailers. In partnership with the Reps Are Local Too community, this guide highlights top holiday product trends, buying timelines, and merchandising ideas to help independent retailers plan inventory and maximize profits. Learn when to order, what to stock, and how to connect with local reps to keep your store ahead this season.
• 
  The Boutique Hub at Vegas Fashion Week
  The Boutique Hub at Vegas Fashion Week We are so excited to announce that The Boutique Hub will be at Vegas Fashion Week! With so many sourcing opportunities, Vegas Fashion Week is a ‘must-attend’ event!