Sponsored by Color Guru This episode is sponsored by Color Guru. Boutique Chat listeners receive $350 off Color Guru Academy with code: BOUTIQUE350. Learn more at: http://www.colorguru.com
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What do you do when your boutique hits one hard month… and then another… and another?
In this episode, Ashley sits down with Jessica Brown of Pink on Pickens Boutique in Abbeville, South Carolina, for a real and honest conversation about rebranding, financial stress, faith, community, and what it looks like to keep going when business feels heavier than ever.
Jessica shares how she transitioned from teaching into retail, why she rebranded from Jessica’s Closet to Pink on Pickens, and how one of the hardest seasons in business forced her to ask for help, lean into community, and get crystal clear on her purpose.
You’ll learn:
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How Jessica successfully rebranded her business without losing customer trust
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What happened when one bad month turned into a much bigger financial struggle
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The importance of reserves, trusted advisors, and local banking relationships
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How faith, handwritten notes, Bible study, and community helped strengthen her business
Jessica Brown & Pink on Pickens Boutique:
Facebook: @PinkOnPickens Instagram: @PinkOnPickens
Website: pinkonpickens.com
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Ashley Alderson: Instagram
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