Today on the Boutique Chat Podcast Jentry Benke, CEO of Crazy Train Wholesale, joins us for Building a Wholesale Brand that Caters to Small Businesses. Jentry goes over topics such as why she has chosen to do lower minimums and open packs, the controversy of pre-orders, and how a tragic event changed how she runs her business. But that’s not all, tune in to get all the details!
>> EPISODE 304 – LISTEN NOW ON iTunes <<
Don’t Have iTunes? Listen on Libsyn here
See the Full Boutique Chat Podcast Website here
Episode Run-Down:
00:01:35 Crazy Train Background
00:06:12 Pre Packs
00:09:23 Minimums
00:11:50 Inventory Management
00:16:00 Pre-orders
00:22:00 Car Accident
00:26:10 Team Management
00:29:57 Building Customer Relationships
Main Points
- Low minimums can help the small business owner start their business without excess inventory or high levels of debt.
- Pre-orders can be a big risk with not a lot of reward.Â
- Â Your team should always be prepared to take over if you are unable to.

Favorite Quotes
“You can do anything you put your mind to, as long as you are mindful of adapting.” -Jentry Benke
“There are endless opportunities out there and sometimes it takes change to bring success.” -Jentry Benke

“When your world comes crashing down I think the worse thing you can do is make it worse by throwing in the towel.” -Jentry Benke
Resources Mentioned:
Join 1000’s of Retail Store Owners, E-commerce Brands, Wholesalers, Makers & Boutiques to grow your Instagram Income Stream. Â
Where to find Jentry:Â
Website: https://www.crazytrain.com/
Instagram: @crazytrainclothing
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: March 10th, 2020
Do you love the details of Building a Wholesale Brand that Caters to Small Businesses? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
- The Boutique Hub at FLAIR Midwest Market
Mode Market 2026 is raising the bar for dance retailers everywhere. In an exciting new partnership with The Boutique Hub, the February event will now open with a full day of business education designed to help retailers boost sales, sharpen strategy, and build stronger brands. Taking place Wednesday, February 4, 2026, at the Henry B. González Convention Center in San Antonio, this collaboration blends Mode Market’s industry expertise with The Boutique Hub’s proven track record of empowering independent retailers. From mastering email marketing to optimizing in-store merchandising and turning local wins into online growth, attendees will gain the tools and insights needed to thrive in today’s ever-evolving retail landscape. - #820: 13 Scariest Lessons I’ve Learned in Business | (Boutique Hub Turns 13!)
What do 13 years of entrepreneurship really teach you? As The Boutique Hub celebrates its 13th anniversary, Ashley Alderson takes a step back to share the 13 biggest (and scary) lessons she’s learned from building a business through the highs, the lows, and everything in between. From imposter syndrome and burnout to leadership, hiring, personal… Read more: #820: 13 Scariest Lessons I’ve Learned in Business | (Boutique Hub Turns 13!) - Five Minute Friday: 3 Business Beliefs That Are Keeping You Stuck
What’s really keeping your business from growing? It probably isn’t your budget, your competition, or even your experience. It’s the beliefs you’ve accepted as truth. Samantha Conner shares three mindset shifts that separate business owners who stay stuck from those who continue to grow. Learn why waiting until you feel “ready” costs opportunities, how preparation… Read more: Five Minute Friday: 3 Business Beliefs That Are Keeping You Stuck



