What if you could sit down on the couch with other boutique owners and just talk about what’s really working right now? Welcome to a brand new Five Minute Friday series —Couch Conversations!
In this first episode, Ashley Alderson and Sara Burks break down the IN vs OUT shifts for 2026, from content creation to customer experience to how you’re running your day-to-day business. If you’re still doing everything manually, chasing perfection, or trying to keep up the old way… this episode is your wake-up call.
Ashley & Sara unpack what boutique owners need to let go of immediately—and what to lean into if you want to grow in today’s fast-moving, AI-powered retail landscape.
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