We’ve been working on something behind the scenes at The Boutique Hub that has been a long time coming, and today we’re diving into all the juicy details! This massive project is something that we’ve been asked about for a long time and that I know will really lend itself to one of our core values here at The Hub: community over competition!
In this episode, I’m diving into the wholesale platform that we have been building, including how although the scale and scope of the project were greatly underestimated, it has nonetheless all come together to become something that was built by the industry for the industry—and that we are so incredibly proud of. I’ll be sharing what you can expect from the platform, some of the key features and benefits, and of course, how you can get started making your life a whole lot easier today.
>>Pulling Back The Curtain on Hubventory– LISTEN NOW ON iTunes <<
>>Pulling Back The Curtain on Hubventory– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the interview on YouTube:
What You’ll Learn From Pulling Back The Curtain on Hubventory
- What the Hubventory build process has looked like.
- What Hubventory looks like from the boutique side.
- What you can expect down the road for Hubventory.
- The perks that come along with being a member of The Boutique Hub.
- What Hubventory looks like on the wholesale side.
Resources Featured In This Episode:
Favorite Quotes from Ashley Alderson
“Let’s build the plane as we fly it.” – Ashley Alderson [2:25]
“We wanted to make sure that Hubventory was the platform that was built with inventory plans just for you as a boutique owner.” – Ashley Alderson [4:25]
“We want to reward the brands that want to reach new customers by working in community over competition with one another.” – Ashley Alderson [12:45]
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 13th, 2022
Do you love the details of Pulling Back The Curtain on Hubventory? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Stop Going Live for Views. Start Going Live for Revenue.
You know that feeling… you go live, the views are high, the comments are rolling—and then you check your sales and they don’t match the energy. It’s frustrating, but it’s also the reality most boutique owners face. The truth? Views don’t build your business—revenue does. The boutiques that consistently sell out aren’t going live for attention. They’re going live with a plan. From a strong first 60 seconds to clear calls to action and intentional follow-up, every part of their live is designed to convert—not just entertain. Because live selling isn’t just content… it’s your storefront. - The Truth About Slow Summer Sales (And What Smart Retailers Are Doing Instead)
If sales start to feel slower and your usual marketing isn’t hitting the same, you’re not alone. Seasonal shifts can impact traffic, engagement, and buying behavior more than most retailers expect. The good news? This is the perfect time to reset your strategy, refine what’s working, and build momentum for the months ahead. In this blog, we break down what’s really happening and how to turn a slower season into a smarter one. - #808: Shopify Best Practices for Boutique Owners
Most boutique owners are pouring money into ads expecting more sales — but if your website isn’t built to convert, you’re just paying to lose customers. Ashley Alderson sits down with Dylan Welling, Shopify expert and ad strategist inside of Boutique Hub Black, to break down what actually drives conversions online — and the biggest… Read more: #808: Shopify Best Practices for Boutique Owners