If I could bundle up this conversation and all its good vibes for you, I 1000% would! Today I’m excited to chat with Maghon Taylor, artist and owner of All She Wrote Notes, member of The Boutique Hub and Retail Bootcamp, and an absolute ray of sunshine. She has an incredible business that I am so excited to dive into today and get the lowdown on licensing and so much more!
Get comfortable and listen in as we dissect how Maghon built her business as an artist, how she grew with licensing agreements as not only a retailer, but also with a showroom, a wholesale company, and an eCommerce site, and how she has scaled without accumulating debt along the way. She also shares what she has learned about scaling her brand, how video marketing has helped her exposure, and how she has leveraged the media to grow her brand – all without spending a dime.
>>Spreading Happiness Through Handwriting– LISTEN NOW ON iTunes <<
>>Spreading Happiness Through Handwriting– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the interview on YouTube:
What You’ll Learn From Spreading Happiness Through Handwriting
- How Maghon discovered she had the gift of art.
- The pain points she experienced with monetizing her gift.
- Why she decided to build a licensing brand.
- How licensing agreements work.
- What she has learned about scaling her brand.
- How video marketing has been an asset to her brand.
- How she has leveraged media to grow her brand.
Resources Featured In This Episode:
Favorite Quotes from Maghon Taylor
“My mission is spreading happiness through my handwriting.” – Maghon Taylor [4:55]
“I was just creating for the fun and the joy of it.” – Maghon Taylor [5:10]
“Not having all your eggs in one basket has been a hard lesson.” – Maghon Taylor [9:15]
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: October 18th, 2022
Do you love the details of Spreading Happiness Through Handwriting? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- 5 Signs Your Boutique Has Outgrown Its Website
Guest Blog by Soul Mana Web Design You’ve built something real. Your products are curated, your brand has a distinct personality, and your customers love what you’ve created. Your Instagram is beautiful. Your in-store experience is warm, elevated, and entirely on brand. But your website? It might be the one thing holding your business back… Read more: 5 Signs Your Boutique Has Outgrown Its Website - #816: The Future of Retail Is Personal: Styling, Community & Customer Loyalty
What if your “side hustle experiment” accidentally became a multi-store franchise brand? Lindsay Rando, Bobbles & Lace, didn’t set out to build a retail empire. She started with a $70 jewelry pushcart on the streets of downtown LA—and 20 years later, that same mindset evolved into 30+ boutique franchise locations built on styling, community, and… Read more: #816: The Future of Retail Is Personal: Styling, Community & Customer Loyalty - Five Minute Friday: The Email Marketing Hot Take Boutique Owners Need to Hear
Should you outsource your boutique’s email marketing—or keep it in-house? Many retailers feel stuck between two expensive options: paying an agency every month to handle everything or trying to figure it all out themselves without a solid strategy. The truth is, the best answer might be somewhere in the middle. Cassidy, owner and creative director… Read more: Five Minute Friday: The Email Marketing Hot Take Boutique Owners Need to Hear


