Reflection is an essential part of any successful business. By looking back at the past year and acknowledging the things we did right, as well as the learning opportunities we stumbled upon, we’re allowing ourselves the necessary time to see how we can improve in the new year. So, in this episode, I am going to be sharing how you can map out all of your goals for 2022 in order to make this the best year yet.
Listen in as I explain how to analyze your best sales channels and how to boost your sales during your slow periods. You’ll learn what success actually is, how to make smarter investments, and how to efficiently scale your business. With the right tools, we can truly create the business of our dreams!
>> Mapping Out Your Best Year Yet – LISTEN NOW ON iTunes <<
>> Mapping Out Your Best Year Yet – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the interview on Youtube:
What You’ll Learn In Mapping Out Your Best Year Yet
- The benefits of reflecting on the past year.
- How to utilize Google Analytics.
- The best way to analyze your sales channels.
- What success actually is.
- How to invest smarter next year.
- How to improve your brand’s aesthetics.
- Where you may need to invest more in your team.
Favorite Quotes
“We are stronger than we ever thought we were capable of being.” – Ashley Alderson [2:45]
“Success is not sales.” – Ashley Alderson [11:40]
“Money is an unlimited resource. There is plenty of money to go around. The only thing we have limited access to is time.” – Ashley Alderson [16:48]
Resources:
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: December 28th, 2021
Do you love the details of Mapping Out Your Best Year Yet Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday: The Merchandising Fix That Increases Sales + Repeat CustomersAre your customers walking into your store and instantly seeing how your products fit into their lives — or are they left trying to figure it out on their own? In this Five Minute Friday, Sara Burks breaks down one of the biggest merchandising mistakes boutique owners make and how small changes in styling, displays,… Read more: Five Minute Friday: The Merchandising Fix That Increases Sales + Repeat Customers
- Shopify Email vs Klaviyo: Which One Should Your Boutique Use?
If you’re running a boutique on Shopify, you already know that email marketing is one of the most effective ways to keep your customers coming back. Whether you’re promoting a new arrivals drop, announcing a seasonal sale, or reminding someone about that pair of earrings sitting in their cart, email keeps you top of mind with the people who already love your store. But choosing the right email platform? That’s where things can get a little confusing. And the question I hear allll the time from boutique owners is this: should I stick with Shopify Email, or is it time to move to Klaviyo? - #812: How to Add $200K+ in Revenue to Your Boutique
Can a simple add-on service completely change the revenue of your boutique? Ashley Alderson sits down with Michelle Peth, CEO of Beettan, to unpack how boutique owners are adding a high-margin, repeat-customer service to their businesses through spray tanning — and why it’s becoming one of the smartest ways to increase revenue without adding more racks, inventory, or overhead.
