Not a member?

The Keys To Boutique Success with Michiko Seto, Blooming Boutique

Welcome to today’s episode! Our guest is Michiko Seto, founder and owner of 11 boutiques in Delaware. Michiko is known for her infectious personality and super smart business savvy, and she’s here to talk to us about events, leadership, growth, mindset, hiring, and so much more. Whether you’re a brick-and-mortar business or an online boutique, there’s something for everyone in this episode. So sit back, relax, and let’s dive in!

Listen in as Michiko shares what every boutique owner needs to know, including how to start, plan, and grow a business, what metrics really matter, and why taking the time to plan and establish a solid foundation can help ensure the longevity of your boutique. You’ll hear the secrets she has learned in her boutique journey, how she leverages events in her boutiques to bring people in, and the importance of staying true to your brand.

>>The Keys To Boutique Success– LISTEN NOW ON iTunes <<
>>The Keys To Boutique Success– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch the interview on YouTube:

What You’ll Learn From The Keys To Boutique Success

  • How Michiko got started in the boutique business.
  • The importance of not stretching yourself too thin.
  • How to become a cash-used business.
  • The metrics every boutique should be watching. 
  • The importance of planning and having a solid foundation.
  • The lessons Michiko has learned along her boutique journey.

Resources Featured In This Episode:

Favorite Quotes from Michiko Seto

“All of my experiences have helped me when I really decided to go into my own business.” – Michiko Seto [3:10]

“I kept opening stores to get the product I wanted in my own backyard.” – Michiko Seto [6:10]

“When you’re in front of your money, you know where it is.” – Michiko Seto [16:30]



Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!


Original Air Date: February 21st, 2023
Do you love the details of The Keys To Boutique Success? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • Designing with Purpose: Crafting Products that Spark Joy and Connection
    Today I am joined by Taylor Elliott, a shining light of positive energy and the woman behind the colorful, cheerful, and fabulous products on Taylor Elliot Designs. She’s here today to give us a glimpse into her life, her business, and how she creates products that spark joy and connection. Listen in to learn how Taylor made her way into the product design space, how her designs and products changed (or stayed the same) over time, and more. 
  • How Small Business Owners Can Use ChatGPT to Create Engaging Product Descriptions & Content
    Managing a small business involves wearing a lot of hats, and creating fresh, engaging content is just one of them. From product descriptions to social media posts, quality content can drive sales and customer loyalty. But it’s time-consuming—and that’s where ChatGPT can be a game-changer.
  • Holiday Retail Tip: Make It Easy
    What are you doing to make your customers’ lives easier? This is an important question any time of year, but especially during the holiday season—aka customer acquisition season. Everybody is buying during this time, so listen in to hear a quick, simple tip that will make it as easy and convenient as possible for people to buy from you.

JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.

Never grow alone. Join the community that gets it.

Skip to content