Keiauna was ahead of the game starting her mobile boutique in 2014. She now also runs a brick and motor and online boutique. Keiauna goes over how you must evolve to thrive in your business. This includes hiring, outsourcing, and pricing for profit. But that’s not all, tune in to get all the details!
>> EPISODE 323 – LISTEN NOW ON iTunes <<
>> EPISODE 323 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
MAIN POINTS IN YOU MUST EVOLVE TO THRIVE
- Build a community, it’s not just about selling clothes.
- Buying is more than getting all the pretty things. You need a strategy to be profitable.
- Remove the emotional attachment from your inventory. View it as $20 bills hanging on those hangers.

FAVORITE QUOTES
“What I love most is that my business is a community.” -Keiauna White

“You need to keep showing up consistently.” -Keiauna White
Keiauna’s Information:
Website:Â beyoutifulonwheels.com
Instagram: @beyoutifulonwheels
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: July 20th, 2021
Do you love the details of You Must Evolve to Thrive? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- #809: How to Win with Ads in the New Algorithm Era
Ashley Alderson sits down with Zoe Spencer, one of the lead coaches inside Boutique Hub Black, to break down what’s actually driving growth right now—from content and ads to SEO and website strategy. This conversation pulls back the curtain on what successful boutiques are doing differently—and why so many others feel stuck despite working harder than ever. - Five Minute Friday (Couch Conversations): What is a Boutique?
In this Couch Conversation, Ashley and Sara dive into the heart behind boutique businesses — what sets them apart, why they still matter in today’s world, and how boutique owners can confidently respond to the doubt and noise around them. - Stop Going Live for Views. Start Going Live for Revenue.
You know that feeling… you go live, the views are high, the comments are rolling—and then you check your sales and they don’t match the energy. It’s frustrating, but it’s also the reality most boutique owners face. The truth? Views don’t build your business—revenue does. The boutiques that consistently sell out aren’t going live for attention. They’re going live with a plan. From a strong first 60 seconds to clear calls to action and intentional follow-up, every part of their live is designed to convert—not just entertain. Because live selling isn’t just content… it’s your storefront.