This week I answer all of your burning questions!
You submitted questions, and I do my best to address them all. This episode is overflowing with information, tips and tricks, so be sure to take notes!
I talk about how to handle damaged product and establishing your return policy, implementing creative promotions, how to break into wholesale, growing your business beyond your hometown, rebuilding your foundation, looking at competitors as allies and so much more. Photography, inventory planning, press coverage, insurance — I cover it all in this installment of Ask Ashley Anything!
Have more questions for me? Hopefully I have answers! Reach out to The Boutique Hub team or to me personally on social media. I would love to hear from you.
To close out the show, I also share exciting news about Boutique Hub Black, a program to help retailers crush their sales goals – especially if they lack time, aren’t fully staffed or are uncertain about their growth strategy. As a Boutique Hub Black member, you’ll gain access to the top boutique growth platform and find out how the best boutiques in the country build rock solid businesses. Learn more about Boutique Hub Black and enroll HERE.
Resources Featured In This Episode:
- The Boutique Hub: Facebook | Instagram | Website
- Ashley Alderson: Instagram
- The Boutique Hub Membership
- Boutique Hub Black
- Retail Bootcamp
- Summer School
- Hubventory.com
>>Ask Ashley Anything – LISTEN NOW ON iTunes <<
>>Ask Ashley Anything – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the episode on YouTube:
Ask Ashley Anything! Listener Questions
- Return policies and quality control
- Creative promotions and collaborations
- Leveraging press coverage
- Breaking into wholesale and sourcing manufacturers
- Planning and developing Collections
- Pricing and margins
- Growing your customer base
- Metrics
- Inventory planning
- Photography
- Standing out from the competition
- Fixed mindset
- Insurance and liability coverage
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: May 9, 2023
Do you love the details of Ask Ashley Anything? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday: 3 CEO Shifts for Working Moms
How do you build a business while raising a family without feeling like you’re failing at one or the other? For many working moms and boutique owners, the pressure to balance motherhood and entrepreneurship can feel overwhelming. The truth is, the idea of perfect “balance” doesn’t really exist. Instead, it’s about understanding the season you’re… Read more: Five Minute Friday: 3 CEO Shifts for Working Moms - Custom Packaging: What I’ve Learned After Seeing It All in a 3PL
Guest Blog from Senderoo Custom packaging is one of the most common topics brands ask us about and for good reason. Everyone wants their products to feel special when they arrive at a customer’s door. As a boutique 3PL, we see all types of packaging come through our warehouse. Beautiful, well-thought-out packaging that works brilliantly… Read more: Custom Packaging: What I’ve Learned After Seeing It All in a 3PL - #802: The Financial Foundations Every Retailer Needs to Get Right
Numbers do not have to be the part of business you avoid. Ashley is joined by Christyne Gray of She Profits Now, for a practical & helpful conversation on the money side of running a Boutique – bookkeeping, cash flow, inventory planning, and tax preparation for boutique owners. They unpack the financial basics every retailer… Read more: #802: The Financial Foundations Every Retailer Needs to Get Right


