Calling all brand new business owners! This week’s episode is just for you. Pam Colon is the owner and founder of Muted Closet, and we’re diving into the lessons she has learned being in the thick of new business ownership in just the first year.
Get comfortable and listen in as we dive deep into what it has been like for Pam starting her business, how she has grown it organically through word of mouth and popup events, and how she leveraged collaborations with other brands. We also talk about how she balances being a full-time teacher with running her boutique and how she is planning to celebrate her very first year in business in only a few short weeks.
Resources Featured In This Episode:
- Pam Colon: Website | Instagram | Facebook
- Hubventory Home and Gift Week
- The Boutique Hub: Facebook | Instagram | Website
- Ashley Alderson: Instagram
- Summer School
- The Boutique Hub Membership
- Boutique Hub Black
- Retail Bootcamp
- Hubventory.com
>>Lessons Learned In The First Year of Business– LISTEN NOW ON iTunes <<
>>Lessons Learned In The First Year of Business– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the episode on YouTube:
Lessons Learned In The First Year of Business
- How Pam got started in the boutique business.
- How she balances a full-time job and her boutique.
- The importance of community over competition.
- How Pam has grown her boutique organically.
- What she wishes she had known about vendor events before starting.
- What she would do differently in the first year of business.
- How she is planning to celebrate her first year of business.
Favorite Quotes from Pam Colon
“It’s a lot easier to get through business when you support each other.” – Pam Colon [8:50]
“It’s easy to underestimate the power that email still has.” – Pam Colon [19:25]
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: June 6th, 2023
Do you love the details of Lessons Learned In The First Year of Business? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday: The Email Marketing Hot Take Boutique Owners Need to Hear
Should you outsource your boutique’s email marketing—or keep it in-house? Many retailers feel stuck between two expensive options: paying an agency every month to handle everything or trying to figure it all out themselves without a solid strategy. The truth is, the best answer might be somewhere in the middle. Cassidy, owner and creative director… Read more: Five Minute Friday: The Email Marketing Hot Take Boutique Owners Need to Hear - Boutique Branding: Why Your Logo Isn’t the Whole Brand (and What Actually Is)
This is a guest blog by Simply Lynn’s Creative. Quick gut-check for you: when you think about your boutique’s “brand,” what comes to mind first? If your answer is your logo, your colors, or that font you finally landed on after twelve hours in Canva, you’re not alone. That’s where 90% of boutique owners I… Read more: Boutique Branding: Why Your Logo Isn’t the Whole Brand (and What Actually Is) - More Than a Conference: What Boutique Summit Feels Like in Real Life
If you’ve never been to Boutique Summit before, it’s easy to assume it’s just another business conference. A couple of days away from the store. A few keynote speakers. Some notes you’ll take with good intentions and maybe revisit later. But Boutique Summit isn’t really something you can understand from the agenda alone. Because the… Read more: More Than a Conference: What Boutique Summit Feels Like in Real Life


