I am so excited to be joined today by my friend Amy DeFauw, who is a multi-state multi-storeowner and has a wealth of experience as the CEO and owner of Katsch Boutique.
Today we’re talking all about retail art vs retail science — retail art being the love of the product, customers and marketing as opposed to retail science, i.e. the numbers, inventory management, financing and metrics. And we dive into what it takes to make the retail science side of your business come to life, allowing those numbers and spreadsheets to really speak to you.
Amy shares her approach to growing and managing multiple locations and a successful team, the lessons she learned along the way and how she cut out the overwhelm by systemizing her business!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
- The Boutique Hub at MAGIC NYC
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- The Boutique Hub is Heading to PGA Orlando!
The Boutique Hub is heading to the PGA Show in Orlando. Tapping into the fast-growing golf apparel market projected to hit $13B by 2032. Golf fashion is evolving beyond the course, creating big opportunities for boutique retailers. The Hub team will be connecting with brands, discovering new trends, and offering live education and retail audits at the event on July 28th. Boutique owners interested in athleisure, activewear, or preppy styles should consider adding golf-inspired looks to their lineup. VIP perks available through The Hub’s exclusive registration link.
- 2025 Wrapped: The Boutique Hub Community by the Numbers
From thousands of daily conversations to millions of podcast downloads, 2025 was a powerful year for The Boutique Hub community. This recap breaks down the biggest wins, trends, and milestones—and shows how retailers can turn that momentum into a clear plan for an even stronger year ahead.
Retail Science and Systemization with Amy DeFauw, Katsch Boutique
I am so excited to be joined today by my friend Amy DeFauw, who is a multi-state multi-storeowner and has a wealth of experience as the CEO and owner of Katsch Boutique.
Today we’re talking all about retail art vs retail science — retail art being the love of the product, customers and marketing as opposed to retail science, i.e. the numbers, inventory management, financing and metrics. And we dive into what it takes to make the retail science side of your business come to life, allowing those numbers and spreadsheets to really speak to you.
Amy shares her approach to growing and managing multiple locations and a successful team, the lessons she learned along the way and how she cut out the overwhelm by systemizing her business!
Resources Featured In This Episode:
>>Retail Science and Systemization – LISTEN NOW ON iTunes <<
>>Retail Science and Systemization– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
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What You’ll Learn in Retail Science and Systemization with Amy DeFauw
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Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 19, 2023
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