Learn how to boost traffic to your boutique organically with this SEO strategy for boutiques. Jeff goes over backlinks, keywords, and how to not get ripped off by ad agencies. Get ready to take some notes because this episode is packed with easy-to-follow SEO tips!
>> EPISODE 319 – LISTEN NOW ON iTunes <<
>> EPISODE 319 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Episode Run Down:
00:02:38 Iron Man
00:08:54 SEO Basics
00:17:01 Backlinks
00:21:58 Keywords
00:27:25 Making an SEO Plan
00:39:21 Working with Ad Agencies
Today’s episode was brought to you by Management One. Follow this link to learn more: https://www.management-one.com/boutique-hub
Main Points in SEO Strategy for Boutiques
- Google my business is important. Make sure your best customers are leaving reviews.
- You can bring tons of traffic to your website, but if the page isn’t good their not going to buy.
- Make sure the ad companies are reporting ROAS (Return On Advertising Spend) to you, otherwise that’s a red flag.
Favorite Quotes in SEO Strategy for Boutiques
“You don’t advertise unless it generates a return.” -Jeff Fenn
“Organic traffic will increase with SEO. Your page itself is what determines sales.” -Jeff Fenn
Learn more about SEO and so much more inside of Retail Bootcamp!
Use these proven strategies, ideas, and systems to create the time you need to scale your company, build new traffic, profit, create lasting customer relationships and lead your business into a new future.
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: June 22nd, 2021
Do you love the details of SEO Strategy for Boutiques? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Why the LA Experience Is the Most Important Boutique Event of the Year
The Boutique Hub is heading to the PGA Buying Summit in Frisco, TX for the first time, tapping into the fast-growing golf apparel market projected to hit $13B by 2032. Golf fashion is evolving beyond the course, creating big opportunities for boutique retailers. The Hub team will be connecting with brands, discovering new trends, and offering live education and retail audits at the event on July 28th. Boutique owners interested in athleisure, activewear, or preppy styles should consider adding golf-inspired looks to their lineup. VIP perks available through The Hub’s exclusive registration link. - Meet Ask Ashley: Your Boutique Business Bestie is Here!Back to school season is the second busiest shopping season of the year! How are you going to capitalize this year? This time of year is going to be here before we know it, so its time to get busy prepping! Back to school time is a perfect opportunity to host an event or run a sale to attract new customers for the busy shopping season. Lets get into our top back to school marketing ideas!
- Christmas in July: Creative Ways to Clear Inventory & Generate Summer SalesFeeling that mid-summer sales slump? Christmas in July is your chance to shake things up, clear out old inventory, and have a little fun while doing it. In this blog, we’re sharing quick promo ideas, event tips, and marketing inspo to help you boost cash flow and make space for fall, all without the holiday chaos.
