Are you making the proper plans to prepare for the busy months ahead? Ashley discusses tips to boost sales during summer slowdowns so you aren’t stuck with summer apparel in November. She also goes over some exciting updates from the Boutique Hub such as website changes, the Boutique Summit, and the launch of Retail Bootcamp.
>> EPISODE 321 – LISTEN NOW ON iTunes <<
>> EPISODE 321 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Main Points in Tips to Boost Sales During Summer Slowdowns
- Start back to school planning NOW!
- Re-shoot and re-style pieces that can be worn during this transitional period.
- Ask yourself, Are you playing to win or are you playing not to lose?

Favorite Quotes in Tips to Boost Sales During Summer Slowdowns
“I feel like one hour of action trumps a hundred hours of motivation.” -Ashley Alderson

“Are you playing to win or are you playing not to lose?” -Ashley Alderson
We are giving away a FREE Boutique Summit ticket! Subscribe & leave a review to be entered. Drop your apple username under this post when done:
2021 Boutique Summit Tickets are live! Use the promo code BOUTIQUECHAT or follow this link to automatically get the 10% discount.
Learn More about Retail Bootcamp here:Â https://retailbootcamp.mykajabi.com/retail-bootcamp
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: July 6th, 2021
Do you love the details of Tips to Boost Sales During Summer Slowdowns? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Creating a Space that Sells: The Boutique Hub Showroom in Dallas
You know that moment when a space just works—it draws people in, makes them stay, and actually helps you sell more? That’s exactly what this showroom transformation was designed to do. In this behind-the-scenes look at The Boutique Hub showroom in Dallas, we’re breaking down how intentional design—from bold colors to photo-worthy moments—can turn any retail or showroom space into an experience your customers won’t forget (and won’t stop talking about). - #811: Turning a Side Hustle into a Sustainable Business
What does it actually take to build a boutique business that lasts — not just for a season, but for decades? Jennifer Kok of Next Wave Business Coaching joins Ashley to share the lessons she learned after building, scaling, and eventually selling her bakery business after 20 years. Jennifer breaks down the systems, mindset shifts, and leadership principles that helped her create a sustainable business instead of just another hustle. - Five Minute Friday: How to Design a Boutique That Increases Sales: 10 Must Have Features
In this Five Minute Friday, Joell from JR Visual Design breaks down the top design and functional features every boutique owner should be thinking about when creating or updating their retail space. From fitting rooms and lighting to merchandising fixtures and backroom organization, this episode focuses on the details that directly impact customer experience, daily operations, and sales.