10 Jul Episode #22: How to Succeed at Vendor Shows with Ruffles & Rust Expo, Camey Maldonado
In a four-month span, Camey can work with up to 800+ vendors and travel across 8 states by hosting the boutique specific, Ruffles and Rust Expo. She’s seen the good, the bad, and the just plain ugly booths, marketing, and customer service. In this episode, she’s sharing the tips she’s learned along the way to help you step up your game at your next pop up or vendor event!
ABOUT CAMEY & THE RUFFLES AND RUST EXPO
The Ruffles and Rust Expo started because of a love she had for decorating. Camey started many years ago buying old chairs and repainting them and selling them on Craigslist. Eventually, she opened her own store on historic Rt. 66 in Texas. That’s when she had the idea for a traveling expo.
- You have got to have a backdrop to separate yourself.
- The more eye-catching your booth is the better.
- People gravitate to the right. That’s where your high-end products go.
- Put your logo on your bags. You want to be memorable.
- Consider discounts for customers who like your social media when they purchase.
06:00 – All about the Ruffles and Rust Expo.
13:50 – Most important tip for boutique’s booth.
17:30 – How much inventory do you take to shows?
20:20 – A common mistake that you won’t believe.
27:05 – When another booth has the same products you do.
FOR MORE ON THE BOUTIQUE HUB & BOUTIQUE CHAT
Join the Hub for more trainings, information, and connections.
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson to suggest topics for the podcast and let us know what you thought about this episode!
Want to be our listener of the week? Subscribe if you love the show, then leave us a review on iTunes Apple Podcasts here!
Original Air Date: July 10, 2018
Love this episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!