Episode #37: Back to the Basics of Pinterest with Kate Ahl, Simple Pin Media

Pinterest isn’t for short-term strategy, it’s for dreamers. Dreaming what outfit they’ll wear to the rehearsal dinner at their wedding, what house they’ll live in when they have four perfect kids someday, and what cookie recipe they’ll bake for Santa. They are dreaming about what’s to come next in their life.

Pinterest is a long-term strategy that builds your brand and continually puts you in front of potential customers. This amazing conversation will blow you away. Kate Ahl is one of the leading Pinterest experts in the world, get ready.

>> EPISODE 37 – LISTEN NOW ON iTunes <<
Don’t Have iTunes? Listen on Libsyn here
See the Full Boutique Chat Podcast Website here

Kate has a passion for helping bloggers, content creators, and small business owners grow their business using Pinterest. She teaches actionable simple steps that help business owners move forward. She started Simple Pin Media on a whim and a prayer and has built it into a business where she currently manages over 100 clients.



  • It might take awhile to find “your tribe” on Pinterest, but it’ll pay off.
  • Pinterest is search-based, keywords are everything.
  • Use two naturally flowing sentences for your description.
  • Make your group board names super specific.
  • Redirect sold out items to similar collections or pieces.
  • Pin for holidays & special occasions 45 days in advance.


05:50 – The difference between Pinterest and Instagram.
10:35 – Layout of an ideal Pin and naming your boards.
19:20 – Tailwind, tribes, group boards, & connecting to Shopify.
28:35 – Pinterest Analytics.
37:45 – Embedding Pinnable images in blogs.
45:35 – A golden rule for Pinterest.
47:40 – Getting to know Kate and the business.


On Pinterest
On Facebook
On Instagram
Listen to the Simple Pin Podcast

Join the Hub for more trainings, information, and connections. www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson to suggest topics for the podcast and let us know what you thought about this episode!

Want to be our listener of the week? Subscribe if you love the show, then leave us a review on iTunes Apple Podcasts here!

Boutique Hub Business on Facebook
Boutique Hub Business on Instagram
Ashley Alderson on Instagram

Original Air Date: October 16, 2018
Love this episode? We would be so humbled to hear your review on Apple Podcasts or iTunes! Or, let us know below!

Cassidy Horn
[email protected]

With a background in journalism, marketing, design, and photography, Cassidy combines all of these skills in her position at The Hub. She produces the Boutique Chat Podcast and creates graphics and videos. She also curates content for the Hub Business channels. When she's not working for The Hub she's in a bookstore, taking photos, or horseback. She loves being on ranches in the middle of nowhere, shopping, sweet tea, and turquoise jewelry