Retail Science and Systemization with Amy DeFauw, Katsch Boutique
I am so excited to be joined today by my friend Amy DeFauw, who is a multi-state multi-storeowner and has a wealth of experience as the CEO and owner of Katsch Boutique.
Today we’re talking all about retail art vs retail science — retail art being the love of the product, customers and marketing as opposed to retail science, i.e. the numbers, inventory management, financing and metrics. And we dive into what it takes to make the retail science side of your business come to life, allowing those numbers and spreadsheets to really speak to you.
Amy shares her approach to growing and managing multiple locations and a successful team, the lessons she learned along the way and how she cut out the overwhelm by systemizing her business!
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 19, 2023 Do you love the details of Retail Science and Systemization? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Sponsored by Color Guru This episode is sponsored by Color Guru. Boutique Chat listeners receive $350 off Color Guru Academy with code: BOUTIQUE350. Learn more at: https://www.colorguruacademy.com/ _____________________ What does it actually look like to grow a boutique from nothing… into multiple thriving businesses? Ashley sits down with Alyssa Wagler, owner of Top Notch Boutique,… Read more: #806: The Messy Middle of Building a Business
What happens when you stop avoiding the hard questions about your business—and actually answer them? Ashley Alderson and Sara Burks are back for another Couch Conversation to unpack the real, unfiltered truth about building a business while raising a family. From playing small out of fear to the resentment that can build when expectations aren’t… Read more: Five Minute Friday (Couch Conversations): The Real Questions Boutique Owners Need to Answer
Social media reach isn’t what it used to be—and there’s a reason why. A new shift known as the Andromeda algorithm is changing how content gets seen, prioritizing watch time, engagement, and real, relatable video over polished sales posts. If you’re a boutique owner wondering why your clothing posts aren’t performing, this blog breaks down exactly what’s happening and how to create content that actually gets reach (and drives sales) in 2026.
JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.
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Retail Science and Systemization with Amy DeFauw, Katsch Boutique
I am so excited to be joined today by my friend Amy DeFauw, who is a multi-state multi-storeowner and has a wealth of experience as the CEO and owner of Katsch Boutique.
Today we’re talking all about retail art vs retail science — retail art being the love of the product, customers and marketing as opposed to retail science, i.e. the numbers, inventory management, financing and metrics. And we dive into what it takes to make the retail science side of your business come to life, allowing those numbers and spreadsheets to really speak to you.
Amy shares her approach to growing and managing multiple locations and a successful team, the lessons she learned along the way and how she cut out the overwhelm by systemizing her business!
Resources Featured In This Episode:
>>Retail Science and Systemization – LISTEN NOW ON iTunes <<
>>Retail Science and Systemization– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
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What You’ll Learn in Retail Science and Systemization with Amy DeFauw
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Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 19, 2023
Do you love the details of Retail Science and Systemization? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
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JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.
Never grow alone. Join the community that gets it.