If you’ve been around for a while, you no doubt remember when the separation between apparel boutiques and home and gift boutiques was much wider than it is now. Since the pandemic, we have been on a fast track to see a lot more crossover between these two categories. In this episode, I’m excited to dive into this growing trend with Angela Schmook, VP of Sales and Marketing at Road
If you’ve been around for a while, you no doubt remember when the separation between apparel boutiques and home and gift boutiques was much wider than it is now. Since the pandemic, we have been on a fast track to see a lot more crossover between these two categories. In this episode, I’m excited to dive into this growing trend with Angela Schmook, VP of Sales and Marketing at Road
Want more tips and insight on what’s happening in the retail industry?
Sign up with 55,000+ retail and wholesale industry insiders on our weekly email list!
In the world of e-commerce, your product descriptions play a pivotal role in enticing potential customers and driving sales. A well-crafted product description can paint a vivid picture, answer questions, and address concerns, ultimately persuading shoppers to make a purchase. If you’re a small business owner looking to improve your product descriptions, you’re in the right place. In this blog post, we’ll explore the art of writing the perfect product description that captivates your audience and sets your boutique apart.
Coulee Boutique owner Anna Ledebuhr talks community over competition, fostering activity through collaboration and planning events.
Seasonal merchandising during the holidays can make a significant difference in your business’s success. It’s not just about offering the right products; it’s also about creating a festive and inviting atmosphere that draws customers in and encourages them to make purchases. In this blog, we’ll explore some holiday merchandising essentials for small business owners, along with tips on why they are essential for your success.
Katsch Boutique owner Amy DeFauw shares her experience in managing multiple locations, building a successful team and the art of delegation.
If you’ve been around for a while, you no doubt remember when the separation between apparel boutiques and home and gift boutiques was much wider