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HipSway | The Boutique Hub

The Best of Athleisure

Athleisure is quickly becoming a fashion staple for busy women, who have little time to think about what outfit to wear.  Brands and designers have jumped on this fashion craze, attempting to blur the lines between athletic wear and leisure outfits–melding the best of both to create pieces that can be stylishly worn in the gym or at brunch with your girlfriends. We’ve pulled together some pieces that are perfect

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HipSway | The Boutique Hub

The Best of Athleisure

Athleisure is quickly becoming a fashion staple for busy women, who have little time to think about what outfit to wear.  Brands and designers have jumped on this fashion craze, attempting to blur the lines between athletic wear and leisure outfits–melding the best of both to create pieces that can be stylishly worn in the gym or at brunch with your girlfriends. We’ve pulled together some pieces that are perfect

Read More »

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Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

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Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

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