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Fourth Quarter Planning and Our Fourth Annual Pink Friday

This week I want to talk not only about fourth quarter goals and planning but also our fourth annual Pink Friday! Pink Friday is a day in November to celebrate small businesses — what it means to be a small business owner, shopping small first, and community over competition. Since founding Pink Friday, we’ve seen small businesses around the world recognize this special day. Last year 38 boutiques in New

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Fourth Quarter Planning and Our Fourth Annual Pink Friday

This week I want to talk not only about fourth quarter goals and planning but also our fourth annual Pink Friday! Pink Friday is a day in November to celebrate small businesses — what it means to be a small business owner, shopping small first, and community over competition. Since founding Pink Friday, we’ve seen small businesses around the world recognize this special day. Last year 38 boutiques in New

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How to Craft the Perfect Product Description For Your E-Commerce Site

In the world of e-commerce, your product descriptions play a pivotal role in enticing potential customers and driving sales. A well-crafted product description can paint a vivid picture, answer questions, and address concerns, ultimately persuading shoppers to make a purchase. If you’re a small business owner looking to improve your product descriptions, you’re in the right place. In this blog post, we’ll explore the art of writing the perfect product description that captivates your audience and sets your boutique apart.

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Holiday Merchandising Must-Haves for Small Business Owners

Seasonal merchandising during the holidays can make a significant difference in your business’s success. It’s not just about offering the right products; it’s also about creating a festive and inviting atmosphere that draws customers in and encourages them to make purchases. In this blog, we’ll explore some holiday merchandising essentials for small business owners, along with tips on why they are essential for your success.

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