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Why Boutique Owners Are Turning to the Upcycled & Reselling Businesses

April 15, 2020

There is a big trend going on right now in the fashion industry and that’s the idea of turning something old into something new again (upcycle & resell). Ones man’s trash is another man’s treasure! Sustainable Fashion can mean a lot of things including custom creations, eco-friendly, fair & ethical, secondhand or vintage, etc. There are even a lot of successful companies out there who are adopting the “rent &

Why Boutique Owners Are Turning to the Upcycled & Reselling Businesses

April 15, 2020

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Organic Marketing Techniques to Drive Sales to Your Small Business

In today’s digital age, marketing your small business effectively can seem like a daunting task, especially with the ever-changing landscape of social media algorithms and advertising trends. However, amidst the noise of paid promotions and sponsored content, there lies a powerful strategy that can help your business stand out: organic marketing. Let’s go over our tips for using organic marketing techniques to drive sales to your small business.

The Power of Adaptability: Thriving in a Changing Retail Landscape

Welcome back to the Boutique Chat podcast! In this episode, we’re thrilled to have April Rector, founder of The Light House Boutique, sharing her journey of starting a boutique and the challenges she faced along the way. April shared so many insightful stories, let’s get into it!

Five Steps to the Perfect In-Store Sales Process

In this week’s Five Minute Friday podcast, I delve into a five-step process to revolutionize your sales strategy, whether you operate in a brick-and-mortar store or an online platform. Let’s explore how to transform customer interactions from mere transactions into meaningful connections.

Facebook Ad Strategies for Small Business Retailers

Welcome back to the Boutique Chat podcast! In today’s discussion, I am chatting with The Boutique Hub’s Director of Digital Marketing, Jeff Fenn. We’re addressing Facebook Ad strategies for small business retailers. Let’s dive in!