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Upcycled and Reselling Business

Why Boutique Owners Are Turning to the Upcycled & Reselling Businesses

There is a big trend going on right now in the fashion industry and that’s the idea of turning something old into something new again (upcycle & resell). Ones man’s trash is another man’s treasure! Sustainable Fashion can mean a lot of things including custom creations, eco-friendly, fair & ethical, secondhand or vintage, etc. There are even a lot of successful companies out there who are adopting the “rent &

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Upcycled and Reselling Business

Why Boutique Owners Are Turning to the Upcycled & Reselling Businesses

There is a big trend going on right now in the fashion industry and that’s the idea of turning something old into something new again (upcycle & resell). Ones man’s trash is another man’s treasure! Sustainable Fashion can mean a lot of things including custom creations, eco-friendly, fair & ethical, secondhand or vintage, etc. There are even a lot of successful companies out there who are adopting the “rent &

Read More »

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Master Your 2024 Marketing Plan: A Guide for Small Business Owners

As we approach the dawn of a new year, savvy small business owners are already gearing up to elevate their marketing game in 2024. Crafting a robust marketing plan is pivotal to staying competitive and relevant in the ever-evolving business landscape. To help you navigate this exciting journey, we’ve put together a comprehensive guide with valuable tips and insights. Plus, we’ll introduce you to two indispensable tools: the Small Business Marketing Handbook and the 2024 Boutique Boss Planner, designed to be your partners in success throughout the coming year.

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Developing an Organic Content Strategy for Boutiques

If you own and operate a boutique business, we’re betting that you’re extremely busy. Chances are, the last thing on your mind is when to develop a sustainable, repeatable organic content strategy for your store.

Here’s the thing: Creating reusable marketing content for your brand is easier than you think, and below we’ll tackle some easy first steps to get you started.

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