Ashley Alderson, CEO of The Boutique Hub, explains How to Participate in Pink Friday.Pink Friday, created by The Boutique Hub, is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst. Ashley goes over how boutique owners can participate, tips on how to get your customers involved, and where you can get all the resources to prepare for Pink Friday. Tune in now to get all the details!
Sign up for Pink Friday details here: https://theboutiquehub.com/pink-friday/
>> EPISODE 332 – LISTEN NOW ON iTunes <<
>> EPISODE 332 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Main Points in How to Participate in Pink Friday
- Pink Friday is a movement to shop small first, before the big box retailers on Black Friday.
- This is an opportunity for you to communicate to your customers why it is important to shop small.
- Collaborate with other businesses, we are stronger together!
Favorite Quotes
“Draw them in with a promotion that creates an emotional reaction with your customer.” -Ashley Alderson
“Tell your story, it’s definitely worth being told.” -Ashley Alderson
“Find people to collaborate with and I guarantee your customers are going to love that too.” -Ashley Alderson
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 21st, 2021
Do you love the details of How to Participate in Pink Friday? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday (Couch Conversations): The Ins & Outs of Business
What if you could sit down on the couch with other boutique owners and just talk about what’s really working right now? Welcome to a brand new Five Minute Friday series —Couch Conversations! In this first episode, Ashley Alderson and Sara Burks break down the IN vs OUT shifts for 2026, from content creation to… Read more: Five Minute Friday (Couch Conversations): The Ins & Outs of Business - Feeling Stuck in Your Boutique? 7 Signs You’re Ready for Summit
Feeling stuck in your boutique—even though you’re doing everything “right”? You’re not alone. In this blog, we break down 7 clear signs your business has outgrown its current strategy and what to do next. If you’re ready for more clarity, better systems, and real growth, Boutique Summit 2026 might be exactly what you need. - #804: The Ultimate Market Buying Tool Every Boutique Owner Needs
What if the biggest inventory mistakes in your business are happening before the product ever arrives? Ashley Alderson is joined by Ulla Hald, founder of FAVES, to talk about how boutique retailers can buy smarter by planning ahead, tracking purchases in real time, and staying on top of what’s ordered, what’s arriving, and what still… Read more: #804: The Ultimate Market Buying Tool Every Boutique Owner Needs
