Every great story has the potential to not only help you build relationships and brand authenticity but also to sell your products. Which is why I am so excited to chat this week with Storytelling for Entrepreneurs founder Lyn Graft about how you can use story to help grow your business.
A serial entrepreneur and video producer, Lyn has worked with hundreds of big brands, events and some of the most successful companies on the planet — including Starbucks, SXSW, Dell, Samsung, Whole Foods, Zappos, Crossfit and many, many more.
He shares his experiences working with high-profile entrepreneurs, the lessons he’s learned as a producer, and his inside secrets to storytelling and mastering the art of video.
Resources Featured In This Episode:
- Storytelling for Entrepreneurs: Website | Facebook | Instagram | Twitter | TikTok | YouTube
- “Start With Story: The Entrepreneur’s Guide to Using Story to Grow Your Business” by Lyn Graft
- The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube
- Ashley Alderson: Instagram
- Boutique Summit 2024
- Boutique Hub Black
- The Boutique Hub Membership
- Hubventory.com
>>Using Story to Grow Your Business – LISTEN NOW ON iTunes <<
>>Using Story to Grow Your Business– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch it on YouTube:
Using Story to Grow Your Business with Lyn Graft, founder of Storytelling for Entrepreneurs
- The purpose and power of entrepreneurial storytelling
- The types of stories you should be capturing
- How to craft them
- Ways to leverage your founding, brand and customer stories
- The value of video
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: October 3, 2023
Do you love the details of Using Story to Grow Your Business? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Retail with Soul: The Business of Crystals, Wellness, and EventsWhat does it take to turn a small astrology bookstore into a thriving retail destination? Joining the show today is Denise Welling, owner of Body Mind & Soul in Houston, who shares how she did just that. Offering insights on adapting to market trends and evolving consumer interests, Denise discusses how cultural shifts have influenced retail success and how she has created a holistic customer experience that fosters community engagement and long-term business growth.
- What to Wear: The Boutique Summit 2025Can you believe we’re only a couple months away from the Boutique Summit?! If you’re anything like us, you’re already making lists of what you’ll need to bring, including what to wear.
- 7 Common Live Selling Fears (and How to Overcome Them Like a Pro)The following content is a sponsored blog post by CommentSold. Live selling is one of the most powerful ways to connect with your audience, build community, and drive real-time revenue. But if you’ve ever felt a pang of panic at the thought of going live… you’re not alone. Whether it’s the fear of being on… Read more: 7 Common Live Selling Fears (and How to Overcome Them Like a Pro)