Adapting to the New Normal in Retail

Today Heather Orscheln, Founder of Revel Boutique, joins us for Adapting to the New Normal in Retail. Heather is a true example of practicing adaption and seeing the successful results of it. She goes over how her side business grew into an empire, what it’s like carrying nationally known brands, and how she managed to grow her business during the coronavirus pandemic. Tune in to hear more about Heather’s incredible journey in becoming a successful boutique owner, even through the challenging times.

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MAIN POINTS:


  1. You can’t fear change, adaption will keep you alive.
  2. Be real with your customers. Keep a balance between selling and fun content so your customers stay engaged. 
  3. Community over competition is key. Supporting those around you will only grow your business.

Favorite Quotes:


“I think its an important lesson to being successful is not being intimidated or jealous of other people.” -Heather

“I’ve always been a firm believer in taking the high road, staying positive, building relationships, and believing no one is your competition.” -Heather


Where to follow and find Heather:

Find her on Instagram: @revelbossgirl  & @shoprevelboutique

Follow the link for Revel Boutique’s website!

We know time is running out to attend the limited markets in 2020, use this free download list of tradeshows to find the next open market near you!

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Original Air Date: May 19th, 2020
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Meredith Pomietlo
Meredith Pomietlo
[email protected]

Meredith is our Trend & Podcast Editor here at The Hub and enjoys anything involving photography, art, and design! She also has a love for fashion, especially the boho-vintage vibe. She is currently going to school for Retail.