Ashley Alderson, CEO of The Boutique Hub, explains How to Participate in Pink Friday.Pink Friday, created by The Boutique Hub, is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst. Ashley goes over how boutique owners can participate, tips on how to get your customers involved, and where you can get all the resources to prepare for Pink Friday. Tune in now to get all the details!
Sign up for Pink Friday details here: https://theboutiquehub.com/pink-friday/
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Main Points in How to Participate in Pink Friday
- Pink Friday is a movement to shop small first, before the big box retailers on Black Friday.
- This is an opportunity for you to communicate to your customers why it is important to shop small.
- Collaborate with other businesses, we are stronger together!

Favorite Quotes
“Draw them in with a promotion that creates an emotional reaction with your customer.” -Ashley Alderson
“Tell your story, it’s definitely worth being told.” -Ashley Alderson

“Find people to collaborate with and I guarantee your customers are going to love that too.” -Ashley Alderson
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
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Original Air Date: September 21st, 2021
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