Ashley Alderson, CEO of The Boutique Hub, explains How to Participate in Pink Friday.Pink Friday, created by The Boutique Hub, is a small business spin on the traditional Black Friday shopping experience, reminding people to #ShopSmallFirst. Ashley goes over how boutique owners can participate, tips on how to get your customers involved, and where you can get all the resources to prepare for Pink Friday. Tune in now to get all the details!
Sign up for Pink Friday details here: https://theboutiquehub.com/pink-friday/
>> EPISODE 332 – LISTEN NOW ON iTunes <<
>> EPISODE 332 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Main Points in How to Participate in Pink Friday
- Pink Friday is a movement to shop small first, before the big box retailers on Black Friday.
- This is an opportunity for you to communicate to your customers why it is important to shop small.
- Collaborate with other businesses, we are stronger together!

Favorite Quotes
“Draw them in with a promotion that creates an emotional reaction with your customer.” -Ashley Alderson
“Tell your story, it’s definitely worth being told.” -Ashley Alderson

“Find people to collaborate with and I guarantee your customers are going to love that too.” -Ashley Alderson
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: September 21st, 2021
Do you love the details of How to Participate in Pink Friday? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- Five Minute Friday: How to Design a Boutique That Increases Sales: 10 Must Have Features
In this Five Minute Friday, Joell from JR Visual Design breaks down the top design and functional features every boutique owner should be thinking about when creating or updating their retail space. From fitting rooms and lighting to merchandising fixtures and backroom organization, this episode focuses on the details that directly impact customer experience, daily operations, and sales. - What 30 Years of Working with Independent Retailers Taught Us About the Ones Who Last
After working with thousands of independent retailers over the past 30 years, one thing is clear. The stores that last are not the ones that try to do everything at once or follow every trend. They are the ones who stay focused, pay attention to what is actually selling, and create an experience their customers want to come back to again and again. - 5 Strategies You’ll Learn at Boutique Summit That Can Immediately Increase Sales
Struggling to increase sales in your boutique? Discover 5 proven strategies you’ll learn at Boutique Summit that can help you boost conversions, increase order value, and drive more revenue immediately.