Every great story has the potential to not only help you build relationships and brand authenticity but also to sell your products. Which is why I am so excited to chat this week with Storytelling for Entrepreneurs founder Lyn Graft about how you can use story to help grow your business.

A serial entrepreneur and video producer, Lyn has worked with hundreds of big brands, events and some of the most successful companies on the planet — including Starbucks, SXSW, Dell, Samsung, Whole Foods, Zappos, Crossfit and many, many more.

He shares his experiences working with high-profile entrepreneurs, the lessons he’s learned as a producer, and his inside secrets to storytelling and mastering the art of video.

Resources Featured In This Episode:

• Storytelling for Entrepreneurs: Website | Facebook | Instagram | Twitter | TikTok | YouTube
• “Start With Story: The Entrepreneur’s Guide to Using Story to Grow Your Business” by Lyn Graft
• The Boutique Hub:  Website | Facebook | Instagram | Pinterest | TikTok | YouTube
• Ashley Alderson: Instagram
• Boutique Summit 2024
• Boutique Hub Black
• The Boutique Hub Membership
• Hubventory.com

>>Using Story to Grow Your Business – LISTEN NOW ON iTunes <<
>>Using Story to Grow Your Business– LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch it on YouTube:

Using Story to Grow Your Business with Lyn Graft, founder of Storytelling for Entrepreneurs

• The purpose and power of entrepreneurial storytelling
• The types of stories you should be capturing
• How to craft them
• Ways to leverage your founding, brand and customer stories
• The value of video

Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Original Air Date: October 3, 2023
Do you love the details of Using Story to Grow Your Business? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

• 
  How to Buy Wholesale Clothing for Your Boutique (Without Overbuying)
  Learn how to buy wholesale clothing for your boutique without overbuying. Use smart inventory planning, budget strategy, and reorder systems to protect profit.
• 
  The 5 Biggest Mistakes New Boutique Owners Make in Their First Year
  The first year of owning a boutique can make or break your business. Learn the five biggest mistakes new boutique owners make — and how to avoid costly inventory, margin, and branding missteps.
• 
  Where Do Boutiques Get Their Clothes? A Beginner’s Guide to Wholesale Buying
  Where do boutiques get their clothes? From wholesale vendors, trade shows, and online buying platforms built specifically for retailers. This beginner’s guide breaks down exactly how wholesale works, where to find vendors, and how to start buying inventory the smart way.