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06 Oct

6 Go-To Facebook Marketing Strategies to Boost Your Engagement

If there were one marketing channel that has posed more of a love-hate relationship with retailers than any other, it is without a doubt, Facebook.   For retailers who rode the boom and bust wave of organic reach which gave abundant views of your boutique’s content to shoppers, only to then introduce algorithms that slowly tightened free reach to nearly 0, what does the future hold? Sure, reach is limited, but it’s not dead when you...

09:29 / #BoutiqueBusiness / Ashley Andrews-Alderson
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Boutique Business Tips | The Boutique Hub
02 May

Email Marketing For Boutique Owners

The Death of Organic Reach Gives New Life to Email Marketing. Email Marketing For Boutique Owners We hear the concerns daily about how the changes to Facebook’s organic reach algorithms are impacting retail boutique owners. You’re posting to an empty audience unless you’re paying to Boost each piece of new content. While this is frustrating, like most things in life change is a good thing and will force each of us to improve our marketing skills and become...

08:00 / #BoutiqueBusiness / Ashley Andrews-Alderson
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