6 Tips To Improve Your Digital Sales Strategy

I originally gave this talk in Las Vegas at the breakfast at WWIN about why your social media is not engaging. I know that this topic, and how to get everything all scheduled without pulling your freaking hair out are two HUGE stressors for most of you.

So let's start here.

In order to keep your social media from being ignored, you must understand how to make the algorithm work for you, using the Content Recipe to build relationships, your role as a Style Educator, and the Content Sanity Method.

Brand new updates for 2019 to help you conquer Pinterest!!!   Pinterest is visual – 72% of its users are female, and Fashion is in the top 2 categories users pin….are you using Pinterest to drive major traffic to your boutique’s e-commerce site? HERE ARE 9 QUICK TIPS TO BUILD A BETTER PROFILE FOR YOUR BOUTIQUE AND REACH NEW CUSTOMERS. 1. CONTENT What are you pinning to your boards & how many boards do you have? Sharing content from your...

< GUEST BLOG POST > Pinterest has the incredible potential to help small businesses increase their brand awareness, website traffic, and sales. If you haven’t added this platform to your marketing stack, you need to! Pinterest’s ideal audience for boutiques is composed of high-income, educated women looking to plan and shop for life events. Since Facebook infamously changed their algorithms, most small businesses are not seeing the ROI that they used to. (Don’t get me...

You're Facebook savvy, but is Twitter intimidating? Let's fix that! Here are some basic Twitter tips in Facebook language to get you started tweeting your way to new sales! 1.  Know the lingo TWEET - a 140 character "status update" shared in real time RT or RETWEET -  "sharing" someone else's tweet on your own "page" or visa-versa FAVORITE - "liking" someone’s tweet (it's a little star) #HASHTAG - used to join a conversation...