Every great story has the potential to not only help you build relationships and brand authenticity but also to sell your products. Which is why I am so excited to chat this week with Storytelling for Entrepreneurs founder Lyn Graft about how you can use story to help grow your business.
A serial entrepreneur and video producer, Lyn has worked with hundreds of big brands, events and some of the most successful companies on the planet — including Starbucks, SXSW, Dell, Samsung, Whole Foods, Zappos, Crossfit and many, many more.
He shares his experiences working with high-profile entrepreneurs, the lessons he’s learned as a producer, and his inside secrets to storytelling and mastering the art of video.
Resources Featured In This Episode:
- Storytelling for Entrepreneurs: Website | Facebook | Instagram | Twitter | TikTok | YouTube
- “Start With Story: The Entrepreneur’s Guide to Using Story to Grow Your Business” by Lyn Graft
- The Boutique Hub: Website | Facebook | Instagram | Pinterest | TikTok | YouTube
- Ashley Alderson: Instagram
- Boutique Summit 2024
- Boutique Hub Black
- The Boutique Hub Membership
- Hubventory.com
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Using Story to Grow Your Business with Lyn Graft, founder of Storytelling for Entrepreneurs
- The purpose and power of entrepreneurial storytelling
- The types of stories you should be capturing
- How to craft them
- Ways to leverage your founding, brand and customer stories
- The value of video
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Original Air Date: October 3, 2023
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