Small Business Blog

Empowering Entrepreneurs, One Blog at a Time.

All Blogs

How You Show Up Here is How You Show Up There

June 28, 2024

Today’s Five Minute Friday episode is a bit more personal because I truly believe that business success is deeply intertwined with our mental game. How we show up every day, tackle our to-do lists, and feel about ourselves at the end of the day plays a crucial role in our performance. I want to share six words and phrases that I believe you should rethink or update in your daily vocabulary. These insights have helped me immensely, and I hope they can help you too.

Building a Brand: Lessons Customer Service, Sales, and Overcoming Challenges

June 25, 2024

Have you ever been discouraged by tough feedback? Are you overwhelmed by what you don’t know? If so, this episode is for you! Many of you have probably met Lindsey Williams, Owner of Linny Co., at market and know her wonderful brands and style. Well, today, she joins the show to dive into some deeper things that are key parts of the journey to a successful business

The Six Layers of Retail You Need to Focus On in 2024

June 24, 2024

In the ever-evolving landscape of retail, navigating the complexities of the market requires a strategic approach. We’ve done a ton of research, and have discovered there are six layers of retail that businesses must delve into to form the foundation of a successful and sustainable retail enterprise. We dig into each layer on a molecular level in Retail Bootcamp.

Six Words & Phrases to Rethink Using

June 21, 2024

How to Merchandise a Profitable Table Display

June 20, 2024

JR Visual has compiled a list of effective merchandising tips to keep in mind when merchandising a table in your brick-and-mortar stores. Let’s get into it!

From Soles to Sales: The Business of Shoes with Chinese Laundry

June 18, 2024

Sarah Zurell, Chief Marketing Officer at Chinese Laundry, steps into the spotlight today to explain how footwear can transform not just your outfit, but your entire outlook. From understanding customer preferences through surveys and emails to showcasing shoes alongside outfits, Sarah shares her expertise in making the shopping experience seamless for your customers. She reveals why seeing shoes on feet is crucial for sales and how smart merchandising can enhance customer satisfaction.

Inventory Planning, Data-Driven Decisions, and Adaptive Strategies in Retail

June 14, 2024

Hey everyone, welcome back to another Boutique Chat Podcast episode! Today, I’m thrilled to dive into a topic that’s crucial for all retailers: inventory planning. I had the pleasure of chatting with Dane, a retail expert from Management One, on our podcast, and we’re here to make understanding your numbers simple and actionable.

The Art of Balance: Managing Two Careers, Embracing Vulnerability, and Market Expansion

June 4, 2024

What does it take to transition from a stable career to pursuing your passion full-time? In this episode, we talk to Erica Eickhoff, owner of Styles By Erica, who went from being a hospice nurse to a successful boutique owner. Erica shares her journey from starting her business in her basement just for fun to holding Facebook live sessions that helped her build a dedicated community. She discusses what prompted her to quit her nursing career to open a brick-and-mortar store, how the pandemic affected her business, and the importance of vulnerability and authenticity in her success.

Are You Ready to Lose It All?

May 31, 2024

Are you ready to risk losing everything you’ve built? That might sound dramatic, but it’s a very real threat if you’re unknowingly selling trademarked, copyrighted, or unlicensed goods. In this Five Minute Friday, I want to shed light on a pervasive issue in our industry that could jeopardize your entire business.

Inside Dallas Market Center: Retail Revelations and Trends

May 28, 2024

Hey guys, welcome back! This week, I had the pleasure of chatting with a dear friend and mentor, Cindy Morris, CEO of Dallas Market Center (DMC). Every time Cindy and I get together, our conversations are full of ideas and industry insights. Today, we’re bringing that energy to our community. Whether you’re a wholesale brand manufacturer, a retailer, or someone just curious about market dynamics, Cindy has a wealth of knowledge to share.