Not a member?

Building a Successful Personal Brand and Business with Emily McCarthy

Are you looking for inspiration to build your own personal brand and business? Emily McCarthy is a successful entrepreneur who has built an impressive personal brand through her designs in print and apparel. She has a successful eCommerce and brick-and-mortar business combining home, gift, lifestyle, and apparel products, and on top of that, she is also a busy mom! A true inspiration, she joins the show today to share how she balances it all.

Listen in as Emily opens up about the lessons she has learned through her entrepreneurial journey and gives advice on starting an online and brick-and-mortar business. You’ll hear how she has made both successful, what’s going on with the wholesale side of her business, and her tips to get it right from the beginning. 

>>Building a Successful Personal Brand and Business – LISTEN NOW ON iTunes <<
>>Building a Successful Personal Brand and Business – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch the interview on YouTube:

What You’ll Learn From Building a Successful Personal Brand and Business with Emily McCarthy

  • How Emily first got into the industry.
  • How COVID affected her business.
  • Why she started her brick-and-mortar business.
  • The pros and cons of apparel vs. home and gift products.
  • The importance of building a wholesale price in the beginning.
  • What she has done to ensure her wholesale stores are successful.
  • What her most successful wholesale stores have in common.
  • How to get started with apparel or home and gift products.
  • How Emily balances business and motherhood.
  • How she has built a successful team in her business.

Resources Featured In This Episode:

Favorite Quotes

“Figure out what is going to make you different.” – Emily McCarthy [5:35]

“I was determined not to take on debt opening the store.” – Emily McCarthy [9:45]

“Clothing is a whole ‘nother animal, to be honest. There’s a lot more that goes into clothing than gift and paper and stationary.” – Emily McCarthy [15:00]



Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!


Original Air Date: April 11th, 2023
Do you love the details of Building a Successful Personal Brand and Business? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • The Bus Rule
    Welcome to another edition of Five Minute Friday! Today, I want to explore a rather unusual, albeit important, scenario — what if you suddenly couldn’t manage your business? It’s a scenario we seldom like to consider, dubbed the “Bus Rule,” but preparing for it is crucial for any entrepreneur aiming for long-term success and resilience.
  • Wholesale Buying Strategies and Trend Forecasting on Hubventory
    Welcome back to the Boutique Chat podcast! This week, I’m thrilled to introduce a gem from our own team, Samantha Conner, who has been a radiant presence in our community and a familiar face across various fashion markets from Dallas to Vegas and Atlanta. Samantha has a robust understanding of the fashion industry from both the brand and boutique perspectives, making her insights invaluable. Her first-hand experience with Hubventory, our innovative online wholesale platform, adds a layer of depth to our discussion on the evolving dynamics of the fashion marketplace. We’re deep diving into all things wholesale buying and trend forecasting!
  • The Boutique Hub at Dallas Home & Gift + KidsWorld
    The Boutique Hub Team can’t wait for the June Home & Gift Show + KidsWorld in Dallas! Here are all the details.

JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.

Never grow alone. Join the community that gets it.

Skip to content