Do you struggle with defining success on your own terms? I am so excited to be joined by Laura Horwath, the owner and founder of Ferne Boutique, a clothing store with four locations in the Detroit area of Michigan. Laura has grown her brick-and-mortar stores through effective networking, community engagement, and maximizing Chamber of Commerce opportunities. But beyond business success, Laura is here to share a personal story that we believe will hit home with many of our boutique owners.
Listen in as she opens up about her journey of growing a successful business through effective networking, her personal story of how she dealt with a dip in sales, and the lessons she learned about handling the ups and downs of business. You’ll hear how she learned to define success on her own terms, how to focus on what’s important and avoid getting stuck on a hamster wheel, and what Laura did to trim the fat and get down to the bare bones of why she’s in business.
>>Growing a Successful Business on Your Own Terms – LISTEN NOW ON iTunes <<
>>Growing a Successful Business on Your Own Terms – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here
Watch the interview on YouTube:
What You’ll Learn From Growing a Successful Business on Your Own Terms with Laura Horwath
- How Laura has grown her business through networking and community engagement.
- How she handled a dip in boutique sales.
- The lessons she has learned about the ups and downs of business.
- How to avoid getting stuck in the proverbial hamster wheel.
- How Laura got clear on her ‘why’ for being in business.
Resources Featured In This Episode:
- Laura Horwath: Website | Facebook | Instagram | TikTok | Pinterest
- The Association of Junior Leagues International
Favorite Quotes from Laura Horwath
“Separating the emotion in business is very, very hard.” – Laura Horwath [5:10]
“What are you learning here? What are the lessons that this is telling you?” – Laura Horwath [23:35]
“We’re all human, and we get so wrapped up in things that we can’t control.” – Laura Horwath [25:45]
Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join
Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!
Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!
Original Air Date: April 4th, 2023
Do you love the details of Growing a Successful Business on Your Own Terms? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.
Recent Posts:
- The Boutique Hub at the Dallas June Markets
It’s almost Dallas Market time and we are counting down the days. The Hub team is heading back to market and we cannot wait to see you in person. We know those days fly by fast, so we’ve rounded up our full schedule to make it easy for you to plan ahead, swing by, and connect with us while you’re there. - Five Minute Friday: A New Era of Retail Education: Inside Retail Bootcamp Accelerator
Feeling overwhelmed by all the things you’re supposed to do to grow your boutique? Wondering how to turn information into actual implementation? Ashley Alderson and Sara Burks pull back the curtain on one of the BIGGEST changes inside the Boutique Hub: the launch of the Retail Boot Camp Accelerator. Built from years of working with… Read more: Five Minute Friday: A New Era of Retail Education: Inside Retail Bootcamp Accelerator - Retail Bootcamp Accelerator: Why We Reimagined Retail Coaching for Today’s RetailerThe pace of retail is changing. Faster trends. Faster technology. Faster shifts in customer behavior. And while information has never been more accessible, many retailers are finding themselves more overwhelmed than ever. For the past eight years, Ashley Alderson and Sara Burks have coached thousands of boutique owners through Retail Bootcamp. They’ve helped retailers navigate… Read more: Retail Bootcamp Accelerator: Why We Reimagined Retail Coaching for Today’s Retailer
