How to Drive Traffic to Your Online Store | Boutique Chat Podcast

Not a member?

How to Drive Traffic to Your Online Store

Erik Huberman is CEO of Hawk Media, the fastest-growing marketing consultancy in the United States. Today he shares his expertise on how to drive traffic to your online store. He will cover topics such as how the new IOS changes will affect your business, what metrics matter most, and how to spot bad ad agencies.


>> EPISODE 320 – LISTEN NOW ON iTunes <<

>> EPISODE 320 – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Episode Rundown:

  • 00:01:47 Erik’s Background
  • 00:06:22 ROAS
  • 00:14:55 How IOS changes will affect You
  • 00:27:34 What Metrics Matter the Most

Main Points in How to Drive Traffic to Your Online Store


  1. Look at much you are spending, how much revenue you are driving, and how much growth you are getting.
  2. Don’t put all your eggs in the Facebook basket, diversify your marketing strategy.
  3. Once you accept there are going to be problems in your business, the more resilient you will become.
How to Drive Traffic to Your Online Store | Boutique Chat Podcast

Favorite Quotes in How to Drive Traffic to Your Online Store


“All marketing should be an investment. If it’s not an investment, don’t do it.” -Erik Huberman

How to Drive Traffic to Your Online Store | Boutique Chat Podcast

“Think about marketing like a portfolio strategy. You want to be diversified. You don’t want to have all your eggs in one basket.” -Erik Huberman

“Partnerships are a very understated, they are big way to grow.” -Erik Huberman

Erik’s Information:

Website: https://www.erikhuberman.com/

Instagram: @hawkemedia @erikhuberman

2021 Boutique Summit Tickets are live! Use the promo code BOUTIQUECHAT or follow this link to automatically get the 10% discount.


Join the Hub for more training, information, and connections.
www.theboutiquehub.com/join

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehubto suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Original Air Date: June 28th, 2021
Do you love the details of How to Drive Traffic to Your Online Store? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • Staying In Your Lane: Building a Business Without Debt
    Sometimes we get sucked into thinking bigger is always better and assume that it takes massive amounts of debt to start a successful business—but that’s not necessarily the case. Mary Hill of H2G Boutique joins the show today to talk about how she has built her business without using debt. You will hear how she uses cash, how she does inventory, why she pays herself first, and her long-term strategy for growth. 
  • The Power of Your Company Scorecard
    Welcome back to Five Minute Friday! Today, I want to share a powerful strategy that has significantly impacted how I run my business at the Boutique Hub and how I’ve coached countless members through our Mastermind and Retail Bootcamp programs. The topic of today’s discussion is the company scorecard—a simple yet transformative tool for measuring success.
  • How to Get Ready for the Holiday Season! 
    Q4 is what I typically refer to as the Holiday Bliss of retail! We all start the season very hopefully for a bigger quarter that could potentially result in record sales for our businesses. Yet, we can easily overlook the importance of having a solid plan to make the busiest time of the year, also the most profitable time of the year.

JOIN THE LARGEST & MOST TRUSTED BOUTIQUE RETAIL COMMUNITY IN THE WORLD.

Never grow alone. Join the community that gets it.

Skip to content