Not a member?

Lessons from the West with Boutique Owner and Designer Kristyn DeBord Durbin

Kristyn DeBord Durbin paved her way in the family business as a sales representative and designer for Double J Saddlery. She helped expand the Double J leather goods to include not just handmade saddles and tack but also fashion accessories — bags and belts made from the leftover leathers. She even created her own jewelry line, Vestige by Double J, which she continues to design herself at home in Yoakum, Texas.

As a new mom of two young girls, Kristyn has gone from wholesale to retail, stepping away from her role with the saddlery business to establish June’s Pearls, an online boutique of children’s clothing, toys, and gifts, and she joins the show today to share her story, her history, and the lessons she has learned along the way.

Listen in as Kristyn shares how Double J Saddlery has evolved since it was founded in 1991 and how Kristyn has played a pivotal role in driving the fashion side of the business with the curation of the Vestige by Double J jewelry line. We also discuss how Double J has built a brand that has stood the test of time and become a staple in the Western industry, and what non-Western brands can learn from their Western counterparts. We get into so much in this episode, so get comfortable and get ready to be inspired!

>>Lessons from the West – LISTEN NOW ON iTunes <<
>>Lessons from the West – LISTEN NOW ON Spotify <<
See the Full Boutique Chat Podcast Website here

Watch the interview on YouTube:

Lessons from the West with Kristyn DeBord Durbin

  • Lessons to be learned from the Western industry
  • The power of quality
  • Wholesale vs. retail experience
  • Staying true to your foundation
  • The mom work-life balance

Resources Featured In This Episode:

Favorite Quotes from Kristyn DeBord Durbin

“You can do it all, you can. But you have to stay true to who you are in the first place.” – Kristyn DeBord Durbin

“The quality is so important to us. I think that is probably the number one thing that has made Double J successful, the attention to detail and the attention to quality. ” – Kristyn DeBord Durbin

“I try to not lose my sense of self in doing all of the children’s clothing because my main background is leatherwork, and so I’ve been incorporating things that mean a lot to me… I try to incorporate some of my own work back into the boutique.” – Kristyn DeBord Durbin

Join the Hub for more training, information, and connections.

Use the hashtag #AskAshley on Instagram, or tag her at @ajalderson or @theboutiquehub to suggest topics for the podcast and let us know what you thought about this episode!

Do you love the Boutique Chat Podcast?! Subscribe to our podcast and after that, leave us a review on iTunes Apple Podcasts here!

Original Air Date: March 14th, 2023
Do you love the details of Text Message Marketing Mastery Jane Kasper Cochrane? Let us know what you think about our show and help spread the word about the #BoutiqueChat Podcast.

Recent Posts:

  • The Art of Balance: Managing Two Careers, Embracing Vulnerability, and Market Expansion
    What does it take to transition from a stable career to pursuing your passion full-time? In this episode, we talk to Erica Eickhoff, owner of Styles By Erica, who went from being a hospice nurse to a successful boutique owner. Erica shares her journey from starting her business in her basement just for fun to holding Facebook live sessions that helped her build a dedicated community. She discusses what prompted her to quit her nursing career to open a brick-and-mortar store, how the pandemic affected her business, and the importance of vulnerability and authenticity in her success.
  • 5 Productivity Habits Of Successful Business Owners
    What are the 5 habits of successful boutique owners and top business owners? Let’s dish! The truth is, we all fight the same battles…time…productivity…team optimization….creating systems….taking care of ourselves and families. From our community at The Boutique Hub to those in Retail Bootcamp, we’ve walked through solving so many of these challenges together and have come up with some real solutions you can put into play RIGHT NOW.
  • Are You Ready to Lose It All?
    Are you ready to risk losing everything you’ve built? That might sound dramatic, but it’s a very real threat if you’re unknowingly selling trademarked, copyrighted, or unlicensed goods. In this Five Minute Friday, I want to shed light on a pervasive issue in our industry that could jeopardize your entire business.


Never grow alone. Join the community that gets it.

Skip to content